True isis is “the most comfortable golf shoe” for women
SCOTTSDALE, Ariz. (April 30, 2012) – Just in time for Mother’s Day, TRUE linkswear will launch the TRUE isis, the Arizona-based footwear manufacturer’s first shoe on the TRUE barefoot™ platform made exclusively for women. TRUE will release the isis on May 1 in women’s sizes 5.5 to 11 with a suggested retail price of $99.
Due to its unique combination of thoughtful minimalism and technology, many customers have dubbed TRUE linkswear golf shoes “the most comfortable shoes” they have ever worn. The TRUE isis will allow women to experience that comfort in a shoe specifically designed for them.
“After launching the TRUE tour we began to receive email upon email from female customers asking for a TRUE of their own and we are proud to offer the TRUE isis for them,” said Rob Rigg, president of TRUE linkswear. “Like all of our shoes, the TRUE isis will deliver the barefoot experience, this time to an entirely new audience.”
The TRUE isis will be offered in five different color options with many of the same trademark features that have set TRUE apart from other golf shoes in the market. The isis features a mesh liner, memory foam heel, sockliner, ergo-fit insole and the ergo-traction 2.0 outsole designed on a women’s last.
TRUE products are available at many national retailers, including Golfsmith, PGA Tour Superstores, Golf Galaxy and GolfTown in Canada. More retailers and information can be found at www.truelinkswear.com.
About TRUE linkswear
TRUE linkswear is a Scottsdale-based footwear and apparel company. Its founders are dedicated golfers who share a passion for the game – walking the fairways with friends, and knocking down pins, while truly feeling the course. Their initial product, the TRUE tour shoe, is worn by Ryan Moore, an investor and co-founder in the company, on the PGA Tour. TRUE footwear is designed to offer a “barefoot” experience by providing the lightest shoe with the thinnest sole in golf. For more information, visit www.truelinkswear.com.
Contact:
Bryan Harris
Jackson Spalding
(404) 874-7164
bharris@jacksonspalding.com