(OCEANSIDE, CA) – LINKSOUL by John Ashworth & Co. announces that its Summer 2012 golf-lifestyle apparel collection is now available exclusively at discerning specialty golf merchandisers throughout North America.
Combining subtle shades of blue and white, the latest offerings include a carefully curated selection of polos, shorts, lightweight jackets and sweaters. Built from natural performance materials such as innosoft cotton, micro merino wool and linen, these easy-to-care-for garments cater specifically to the needs of style-conscious men seeking a comfortable alternative to “golf uniform” technical pieces.
“The micro merino crew neck sweater is an essential layering piece that’s with me every time I get on a plane,” says Ashworth. “It’s super simple yet incredibly versatile and perfect for the chilly ‘June Gloom’ mornings we get in So. Cal when you need a light layer.”
Other standout items include five-pocket cotton/linen chambray shorts (LS609), cotton poplin printed stripe shorts (LS 606) and the signature one-pocket LINKSOUL polo (LS101). Easy to wear and featuring a luxury hand feel, each of these relaxed-yet-sophisticated garments resists wrinkling, shrinking, fading and pilling. They are also distinguished by precise detailing, modern American fits and a palette that’s suitable for the golf club and everyday life.
For more information: www.linksoul.com, 510.618.1200
About LINKSOUL and LINKSOUL CLUB by John Ashworth & Co.
More a philosophy than a brand, the mission of LINKSOUL is to reconnect golfers with the art and soul of the game. Crafted by legendary apparel designer John Ashworth – founder of the Ashworth and Fidra brands – LINKSOUL represents the evolution of his fashion sensibilities for a golfer’s way of life.
Ashworth’s latest venture was formed in August 2011 when Pima Direct LLC acquired Linksoul Inc. and he became Chief Creative Officer of LINKSOUL and LINKSOUL CLUB by John Ashworth & Co. The collection is marked by a return to luxurious, lightweight cotton. Remarkably easy to care for and incredibly comfortable, the garments provide true and natural performance and are an ideal alternative to 100 percent polyester clothing.
Founded in 2005 and formerly known as Pima Direct, LINKSOUL CLUB is the world leader in custom apparel for golf club boasting nearly 2,000 accounts worldwide – including scores of Ryder Cup, major championship and PGA Tour event sites. A full-range of tops, bottoms, sweaters and outerwear crafted from rich materials like SUPIMA cotton and eco-friendly tech blends like bamboo charcoal features the LINKSOUL CLUB distinctive custom branding program on hang tags and labels offering unprecedented value and industry-best margins.
More information: www.linksoul.com, 510.618.1200
Contact:
David Griffith
Buffalo Communications
703.891.3391
dgriffith@buffalocommunications.com
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