(VIENNA, VA) – Billy Casper Golf (BCG) Chairman and CEO Peter Hill has been elected Chairman of the Board of Directors of the National Golf Foundation (NGF) serving all segments of the golf industry with more than 4,000 member companies.
Influential among the 10-member NGF board as its Vice Chairman since 2010, Hill will lead short- and long-term strategy development for the NGF to ensure it future as the premier, trusted and relevant source for golf-related information and knowledge.
He is the first ever management-company executive to chair the Board that is comprised of leaders in golf-course operations, product manufacturing, media, retail finance and non-profit sectors.
“Peter Hill brings a wealth of creativity and analytics to direct the NGF and the golf industry to vitality for decades to come,” says Joseph Beditz, PhD, CEO of NGF. “The way he assembled a highly talented team to grow Billy Casper Golf is exemplary.”
“The NGF Board establishing a modern-day business approach is essential to advancing the business of golf,” says Hill. “Ensuring NGF members have the most forward-looking research on trends and statistics is mission critical.”
Hill’s contributions to the golf industry are widely recognized:
• No. 5 “Most Powerful Person in Golf” by Golf Inc.
• Longstanding member of the PGA of America’s National Employment Council
• Board of Directors of the National Golf Course Owners Association
• Key executive championing the golf industry to Congress during National Golf Day
• Developed BCG’s proprietary “Golf Fore Women” program, increased participation in “Get Golf Ready” and “Kids Play Fee” by more than 500 percent, fortifying BCG’s leadership of grow-the-game initiatives
• Created BCG’s “World’s Largest Golf Outing” played simultaneously at 80-plus courses nationwide to benefit Wounded Warrior Project
• Recorded second consecutive year as the No. 1 owner-operator in total courses certified as a “Cooperative Sanctuary” by Audubon International; all BCG courses enrolled in the program
• Increased resources for “BCG Mentoring” program, creating a steady pipeline of managers scalable to company growth
• Launched “BCGreen” portfolio-wide to conserve, protect and enhance the environment
Co-founding BCG in 1989 with business partner Robert Morris and PGA Tour legend Billy Casper, Hill directs BCG’s turnkey ownership, lease and third-party management of more than 130 golf courses, country clubs and resorts. Under his steady guidance, the company holds the second largest domestic course portfolio.
BCG executes on cutting-edge and customized marketing technology; develops revenue-management programs; identifies and nurtures skilled personnel; mandates best agronomic practices; creates unique promotions; and establishes vendor partnerships.
In 2001, BCG established Buffalo Communications as an in-house division. Today, it is the world’s largest global golf-lifestyle public relations, branding, marketing-communications, graphics and strategic services firm. Client-partners include the LPGA, PGA National Resort & Spa, Sea Pines Resort, Fila Golf, Kaua’i Visitors Bureau, ECCO, Club Glove, Myrtle Beach Golf Holiday and Mission Hills Resort (China).
About the National Golf Foundation
The National Golf Foundation, founded in 1936 and based in Jupiter, Fla., is the industry’s knowledge leader on the U.S. golf economy. NGF delivers independent and objective market intelligence, insights and trends to fulfill its mission: To Keep Golf Businesses Ahead of the Game. Nearly 4,000 NGF member courses, clubs, associations, media and myriad golf-related businesses representing every market segment rely on NGF research and resources to support their best decisions.
For more information: www.NGF.org, 561.744.6006.
About Billy Casper Golf
Owner-operator of more than 130 golf courses, country clubs and resorts, BCG holds the second largest domestic portfolio. The company provides turnkey club management and favorable returns on investments for public-agency and private owners, developers and investors. Founded more than 20 years ago in cooperation with golf legend Billy Casper and headquartered in Vienna, VA, regional offices are strategically convenient to courses’ locales. BCG’s Buffalo Communications division is the world’s largest global golf-lifestyle public relations, branding, marketing-communications, graphics and strategic services firm.
For more information: www.billycaspergolf.com, www.buffalocommunications.com, 703.761.1444.
Contact:
Nick Lashinsky
Billy Casper Golf / Buffalo Communications
703.891.3324
nlashinsky@billycaspergolf.com
www.billycaspergolf.com
www.buffalocommunications.com
