With unmatched iron and wedge play, Donald becomes only the third player to win the European Tour’s flagship event for two consecutive years
Norcross, GA (May 29, 2012) – This past weekend, Mizuno Brand Ambassador Luke Donald mirrored the most successful run of his career with a victory at the BMW PGA Championship in Surrey, England, regaining the number-one position in the Official World Golf Ranking. Donald solidified his reputation as being the best iron and wedge player in the game, proving that precision and accuracy remain paramount as he skillfully utilized his Grain Flow Forged Mizuno MP-59 irons, MP T-11 wedges, and Mizuno CLK Hybrid to showcase the most consistent golf the PGA Tour has seen in recent history.
“We congratulate Luke on his amazing play over the weekend and are thrilled to see him ascend back to the top of the Official World Golf Rankings,” said Dick Lyons, Vice President and General Manager, Golf Division for Mizuno USA, Inc. “Luke continues to prove that precision iron play and a dominant short game can lift you to the top of the golf world.”
Mizuno recently launched The Iron Truth – a marketing campaign built around the paramount importance of superior irons and iron play in every golfer’s ongoing quest to improve their game. One of the primary elements of the campaign is “The Gospel According to Luke”, which plays on the shot-making prowess of the 2011 PGA Tour Player of the Year, Luke Donald.
Further, Mizuno has incorporated a “Witness the Truth” national sweepstakes promotion that will award one lucky winner with an all-expense paid trip for four to the 2012 Ryder Cup. From now through July 31, 2012, consumers can visit one of over 1,400 participating golf retailers to attain their free “Swing DNA” metrics using Mizuno’s patented Shaft Optimizer and Performance Fitting System. “Swing DNA” is a personalized measurement of the five critical data points – club head speed, swing tempo, toe down, kick angle, and release factor – that make up a golfer’s individual swing characteristics. Consumers can visit www.TheIronTruth.com/Witness to find out more.
About Mizuno USA
Mizuno USA, Inc. is a wholly owned subsidiary of Mizuno Corporation, one of the largest specialty sporting goods manufacturers in the world. Mizuno USA, Inc. manufactures and distributes golf, baseball, softball, running, track & field, and volleyball equipment, apparel, and footwear for North America. Mizuno USA, Inc. is based in Norcross, Georgia.
Contact:
Eric Hills
Mizuno USA, Inc.
770-453-7853
eric.hills@mizunousa.com
