7 of the Top 9 Finishers at The Memorial Wore the Brand
BRENTWOOD, Tenn., June 5, 2012 … Softspikes®, the world’s best-selling golf cleat brand and maker of the #1 Cleat in Golf, came home victorious this weekend after the winners of both the LPGA and Nationwide Tour events wore their product. An impressive 27 of the top 33 finishers donned Softspikes/PrideSports at The Rex Hospital Open, with Softspikes’ Black Widow Tour cleat claiming both first and second finishes on the leaderboard. Softspikes/PrideSports also claimed 59% of the plastic cleat field at The Memorial in Ohio, with 7 of the top 9 finishers wearing the brand.
Softspikes’ Black Widow Tour cleat was a clear game changer at this week’s Nationwide Tour event. The BW Tour itself was worn by 3 out of the top 10 finishers in Raleigh, including the winner and second place finisher.
The only cleat of its kind, the Black Widow Tour has become a staple on Tour due to its adjustable settings, Tour-Comfort and Tour-Firm. This allows golfers to select the comfort setting that’s right for them.
“The Black Widow Tour has revolutionized the cleat market by offering golfers adaptable settings within one cleat .” said John Hohman, Vice President of Marketing, PrideSports. “Using the two different settings in varying positions on your shoes, players can customize the fit and feel to their individual needs.”
Softspikes’ patented Dynamic Cleat Technology allows its cleats to be responsive to all terrains – Tee Boxes, Fairways, Roughs, Greens, etc – providing confidence on every swing of the club. In other words, longer drives, better iron shots and lower scores. For more information on Softspikes, please visit www.softspikes.com.
PrideSports was formed in January 2003 following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessories company, as Pride and Softspikes are the world’s leading golf tee and golf cleat lines, respectively. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.
Contact:
Lane Dycus (ldycus@pridesports.com)
