(MYRTLE BEACH, S.C.) — Myrtle Beach Golf Holiday announces it is once again teaming with Sports Illustrated Golf Group — comprised of GOLF Magazine, SI Golf Plus and Golf.com – as title sponsor for the 29th annual Golf.com World Amateur Handicap Championship held Aug. 27 – 31.
The SI Golf Group — a unit of Sports Illustrated Group — is the No. 1 media company in golf with a combined audience of more than 13 million. GOLF.com is the digital engine of the group and is among the most visited websites in the sport.
Featuring four days of competition over 72 holes, more than 3000 expected World Am participants are grouped based on gender, age and handicap index in approximately 70 flights. All division winners advance to the 18-hole world championship playoff where the 2012 victor will be crowned. Past overall champions have had handicaps as low as three and as high as 34. Four women have claimed the coveted title.
The winner will be a true “international” champion as 25 countries and all 50 United States are represented. The event is contested on 50-plus lauded Grand Strand layouts including the Norman, Fazio and Dye courses at Barefoot Resort, Caledonia Golf & Fish Club, True Blue Golf Plantation, TPC Myrtle Beach and King’s North at Myrtle Beach National.
Registration is available at www.worldamgolf.com.
“We’re thrilled to once again partner with an esteemed media company like SI Golf Group,” says Jeff Monday, Myrtle Beach Golf Holiday’s tournament director. “Getting the word out to its millions of readers has led to the Golf.com World Am becoming one of the largest and most celebrated amateur tournaments in the game.”
The entry fee includes daily tournament golf and complete access to “The World’s Largest 19th Hole” at the Myrtle Beach Convention Center. The extravaganza highlights include a vast golf exposition, equipment demos, entertainment, open bars, concerts, prize drawings and food from fine area restaurants.
Golf funnyman / network analyst David Feherty, short game guru Dave Pelz, Golf Channel analyst Charlie Rymer, and Sports Illustrated Golf Group’s editorial team are among the noted golf celebrities appearing in the recent past.
For more information about Myrtle Beach Golf Holiday, visit www.GolfHoliday.com.
About Myrtle Beach Golf Holiday
Myrtle Beach Golf Holiday is a non-profit trade association comprised of 79 championship golf courses and 99 golf package providers in the Myrtle Beach, South Carolina area. Founded in 1967, the organization continues to be the driving force behind the growth of the region’s thriving golf market. The originator of the “Stay and Play Package,” Golf Holiday provides non-biased information about accommodations and golf courses to assist golfers in making the most informed decisions when planning for their next vacation.
Golf Holiday also hosts seven events and tournaments annually to help to foster continued growth of the game. In addition to hosting the Hootie & the Blowfish Monday After The Masters Celebrity Pro-Am Golf Tournament each spring, Golf Holiday also manages the GOLF.com World Amateur Handicap Championship – the world’s largest single-site amateur golf tournament, the Summer Family Golf Tournaments, the Palmetto High School Golf Championships, the Veterans Golf Classic and the Myrtle Beach Never Forgets Memorial Golf Outing.
About SI Golf Group
Golf Magazine is at the core of the most powerful media company in the game, the SI Golf Group. The magazine, which delivers a circulation of 1.4 million golf enthusiasts with a readership of 6.1 million, is golf’s most widely read publication and provides the best instruction, equipment reviews and travel coverage in the category. With the combined resources of Golf, SI Golf+ (the No. 1 golf weekly publication) and Golf.com (the highest trafficked golf website). The SI Golf Group delivers a monthly audience of 12.6 million avid golfers and fans.
About Sports Illustrated
Sports Illustrated is a multimedia sports brand that takes the consumer into the heart and soul of sports. The Sports Illustrated franchise is anchored by the weekly magazine-the most respected voice in sports journalism, reaching a weekly audience of nearly 22 million adults-and www.SI.com, the magazine’s 24/7 sports news website that delivers more than 300 original stories to its users each week. The franchise also includes Sports Illustrated Kids (www.sikids.com), a monthly magazine targeted to kids age 8 and up; GOLF Magazine and www.Golf.com; www.FanNation.com, a social networking and sports-news aggregation platform; SI Presents, the magazine’s specialty publishing division; as well as SI Books, SI Pictures, SI Productions, SI Digital and SI Events. Founded in 1954, Sports Illustrated is a division of Time Inc., the world’s leading magazine publishing company and a subsidiary of Time Warner.
Contact:
Shane Sharp
Buffalo Communications
704.519.8381
ssharp@buffalocommunications.com
David Wood
Buffalo Communications
703.635.0577 (cell)
dwood@buffalocommunications.com
