Softspikes/PrideSports Claims 64% of Plastic Cleat Field at AT&T National
BRENTWOOD, Tenn., July 3, 2012 … Softspikes®, the world’s best-selling golf cleat brand and maker of the #1 Cleat in Golf, won big this weekend after being worn by the winner of the newly-named Web.com tour event, The United Leasing Championship. 32 out of the top 36 finishers at the event wore PrideSports/Softspikes, including the first, second and third place finishers. At the AT&T National, 64% of the plastic cleat field belonged to Softspikes/PrideSports, with 28 of the top 34 finishers donning the brand.
5 of the top 11 finishers at The United Leasing Championship trusted Softspikes’ Pulsar cleat to get the job done in Indiana. For the second week in a row, Pulsar shined on tour and remains a clear choice among successful tour players worldwide. This is partially due to Pulsar’s Dynamic Cleat Technology, which delivers maximum comfort and performance while providing twice the flexibility of any cleat on the market.
“We’re excited to win the opening Web.com tour event this past weekend.” said John Hohman, Vice President of Marketing, PrideSports. “It was a great win for our Pulsar cleat and we look forward to many more wins on this newly-named tour.”
Softspikes’ patented Dynamic Cleat Technology allows its cleats to be responsive to all terrains – Tee Boxes, Fairways, Roughs, Greens, etc – providing confidence on every swing of the club. In other words, longer drives, better iron shots and lower scores. For more information on Softspikes, please visit www.softspikes.com.
PrideSports was formed in January 2003 following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessories company, as Pride and Softspikes are the world’s leading golf tee and golf cleat lines, respectively. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.
Contact:
Lane Dycus (ldycus@pridesports.com)
