Updated materials give Cardiff lighter, breathable performance backed by a 2-year waterproof warranty
Carlsbad, CA (July 18, 2012) – Ashworth Golf, an authentic golf brand bringing modern style to the golf course, has released a new version of their Cardiff footwear featuring a lightweight woven-mesh upper, sure-footed spikeless outsole and waterproof protection. Available at retail August 1, 2012, the new Cardiff Mesh was first debuted on TOUR by Ashworth Tour Staff Professionals Justin Rose and Sean O’Hair.
“I am a big fan of the Ashworth Cardiff already because of the comfort and plus I can wear them anywhere,” said Rose. “With the new Cardiff, they’ve made it even lighter and the updated looks are fantastic.”
Introduced in June 2011, the original Cardiff was created to deliver the functionality of a traditional golf shoe with the versatility and comfort typically found in a casual town shoe. Perfect for going from the office to the course and everywhere in between, the Cardiff has always been about versatile functionality, tour-proven performance and style that can be worn anywhere. The new Cardiff is an evolution in style that will only add to the momentum of the highly-successful footwear model.
“We’ve seen huge success in the Ashworth Cardiff shoe and feel this new mesh version will reach a different segment of golfers seeking a lighter, more breathable option,” said Bill Price, VP Ashworth Footwear.
The new Cardiff is offered in medium width and three colorways beginning August 1, 2012: Black/Black /Blue, White/White/Neo Irons Metallic, and Black/Black/Pallatina. This shoe carries a 2-year waterproof warranty and an MSRP of $120 USD.
About the adidas Group
The adidas Group is one of the global leaders within the sporting goods industry, offering a broad range of products around the core brands: adidas, Reebok, TaylorMade, Rockport and Reebok-CCM Hockey. Headquartered in Herzogenaurach, Germany, the Group has more than 46,000 employees and generated sales of over Ì¢?åÂ13 billion in 2011.
About TaylorMade-adidas Golf
Headquartered in Carlsbad, California, TaylorMade-adidas Golf Company sells golf clubs, balls, clothing and accessories under the TaylorMade, adidas Golf and Ashworth brands. TaylorMade-adidas Golf Company posted 2011 sales of over Ì¢?åÂ1.0 billion.
Contact:
TaylorMade Golf
Public Relations Department
Christa McNamara Heather Spears Brittany Smith
(760)918.6466 (760) 476.8073 (760) 476.5766
Christa.mcnamara@tmag.com heather.spears@tmag.com Brittany.smith@tmag.com
