Softspikes/PrideSports claims 68% of plastic cleat field at PGA Tour event
BRENTWOOD, Tenn., July 24, 2012 … Softspikes®, the world’s best-selling golf cleat brand and maker of the #1 Cleat in Golf, topped the leaderboard this weekend after being worn by the sophomore champion in Madison, Mississippi. The leaderboard was packed with Softspikes/PrideSports at The Annandale Golf Club, with 31 of the top 39 finishers wearing the brand. They dominated the plastic cleat field with a vast 68% sporting PrideSports/Softspikes.
More than half of the top 21 finishers at the True South Classic this week sported either Cyclone or Pulsar, bringing attention to Softspikes’ Dynamic Cleat Technology. This applied science delivers maximum comfort and performance to the player while providing the ultimate in traction and durability.
“We’re thrilled to see such a large percentage of the plastic cleat field belong to Softspikes/PrideSports.” said John Hohman, Vice President of Marketing, PrideSports. “Rarely does a company account for over two-thirds of their product in the field.”
Softspikes’ patented Dynamic Cleat Technology allows its cleats to be responsive to all terrains – Tee Boxes, Fairways, Roughs, Greens, etc – providing confidence on every swing of the club. In other words, longer drives, better iron shots and lower scores. For more information on Softspikes, please visit www.softspikes.com.
PrideSports was formed in January 2003 following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessories company, as Pride and Softspikes are the world’s leading golf tee and golf cleat lines, respectively. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.
Contact:
Lane Dycus
ldycus@pridesports.com
