Chamber golf cart bag model leads high demand from retailers
SALT LAKE CITY (July 26, 2012) – OGIO today announced that the company has experienced 70 percent year-to-date growth in their overall golf cart bag category sales. Led by the success of the Chamber golf cart bag, OGIO continues its golf business growth while continuing to build its reputation for offering the best line-up of cart bags available in the market. The Chamber bag’s innovative, state-of-the-art Silencer™ Club Protection System have set it apart from any other golf cart bag available.
“We have already doubled our sales forecast for the OGIO Chamber bag,” says Joe Shepard, Merchant-Golf Accessories at PGA TOUR Superstore. “This one-of-a-kind bag not only features all of the usual bells and whistles golfers desire in a cart bag, it also includes additional innovations that didn’t exist until this unique bag’s introduction.”
The Silencer™ Club Protection System features a compression-fit mechanism bottom which incorporates flex grab teeth for added stability. This innovation properly secures each club grip to keep it from swinging around in the bag and hitting other clubs. The bag’s 14 individual compartments each feature a custom-designed, high-grade polymer membrane to center and gently hold the club’s shaft, protecting the equipment from scratches and dents. The Chamber offers unparalleled protection for shafts and heads by eliminating constant clanking when riding in a cart or carrying the bag on the course.
“The features of the Silencer™ Club Protection System are extremely appealing to consumers because it offers golfers an added comfort and worry-free transport for their most prized-possession: their golf clubs,” Tony Palma, CEO of OGIO, explains. “Retailers continue to report strong sales of the OGIO Chamber bag.”
The Chamber’s features include:
• The Silencer™ Club Protection System provides incredible protection for club shafts and heads combined with silencing technology that greatly minimizes the unpleasant sound of clanking clubs
• ZBP™ (Zipperless Ball Pocket) allows for convenient, one-handed access to the pocket’s contents
• Features a weather-resistant, fleece-lined valuables pocket, insulated cooler pocket, umbrella containment system and a snap on, zippered rain cover
For more information about OGIO or the Chamber bag, please visit www.OGIO.com or visit us on Facebook at www.facebook.com/OGIO.
ABOUT OGIO
OGIO International, Inc. is a global leader in golf bag, apparel and accessories design, recognized for collections showcasing unique styles infused with intelligent design. An award-winning brand, the company received gold and silver medals by Golf Digest in its 2010, 2011 and 2012 “Hot List” issues for its cutting-edge golf bag line and was also selected as the official team travel gear for the 2011 U.S. President’s Cup. In addition to its arsenal of high-performance golf bags and accessories, OGIO has relationships with a roster of athletes that includes Fred Couples and a list of more than 100 Pro Tour golfers that travel with OGIO bags. Founded in 1987, the private, Utah-based company distributes products worldwide under the OGIO brand name, and operates an original equipment manufacturer division to produce gear bags for other internationally known brands. For more information, visit www.ogio.com.
Contact:
Britta Franson
Formula
310-578-7050
Franson@formulapr.com