Softspikes/PrideSports worn by 23 of the top 28 finishers at the RBC Canadian Open
BRENTWOOD, Tenn., July 31, 2012 … Softspikes®, the world’s best-selling golf cleat brand and maker of the #1 Cleat in Golf, was hard to miss this weekend, virtually flooding the leaderboard at the Web.com Tour’s Nationwide Children’s Hospital Invitational. The winner, along with 79% of the plastic cleat field, donned the brand in Columbus, Ohio. An overwhelming 34 of the top 39 finishers trusted Softspikes/PrideSports to give them the ultimate in traction and comfort. At the RBC Canadian Open, 23 of the top 28 finishers sported the brand, with a strong 60% of the plastic cleat field belonging to Softspikes/PrideSports.
According to Darrell Survey, 59% of tour players wearing Softspikes at the Children’s Hospital Open chose Cyclone, along with 62% of those at the RBC Canadian Open. The Cyclone cleat has taken the marketplace by storm and will continue to do so with the release of the popular Cyclone Ice cleat into the aftermarket in Fall of 2012.
“Up until now, Cyclone Ice has only been available on the FootJoy XPS-1 shoes.” said John Hohman, Vice President of Marketing, PrideSports. “After much anticipation, we’re very excited to finally release the Cyclone Ice cleat into the aftermarket this Fall.”
Softspikes’ patented Dynamic Cleat Technology allows its cleats to be responsive to all terrains – Tee Boxes, Fairways, Roughs, Greens, etc – providing confidence on every swing of the club. In other words, longer drives, better iron shots and lower scores. For more information on Softspikes, please visit www.softspikes.com.
PrideSports was formed in January 2003 following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessories company, as Pride and Softspikes are the world’s leading golf tee and golf cleat lines, respectively. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.
Contact:
Lane Dycus (ldycus@pridesports.com)