Keegan Bradley, global ambassador for the ‘Tommy Hilfiger Golf’ men’s collection, beat Jim Furyk on Sunday afternoon to win the W.G.C. – Bridgestone Invitational Classic.
NEW YORK, NEW YORK (August 6, 2012) – The Tommy Hilfiger Group, which is wholly owned by PVH Corp. (NYSE: PVH), proudly congratulates Keegan Bradley on his dramatic, come from behind victory at the World Golf Championships – Bridgestone Invitational Classic at Firestone Country Club in Akron, Ohio. In early 2012, Tommy Hilfiger announced Keegan Bradley as global ambassador for the Tommy Hilfiger Golf men’s collection through 2014. Commencing January 2012, Bradley has been representing the brand at major tournaments in select pieces from the men’s golf collection. Tommy Hilfiger Golf was re-launched in North America in 2011 in a licensing deal with Fletcher Leisure Group.
Bradley began the final day of the tournament three shots out of the lead, and fired an impressive final round capped off by a sensational 15 foot par-saving putt to finish the tournament with a one stroke victory over Jim Furyk. He will defend his 2011 PGA Championship title next week at Kiaweh Island Resort on Kiaweh Island, South Carolina.
“Keegan played a fantastic game this weekend,” said Tommy Hilfiger. “It was exciting to watch his drive and determination on Sunday. We are all very proud to have as a part of the team at Tommy Hilfiger, and wish him luck as he prepares to defend his 2011 PGA Championship title next weekend.”
During his come from behind win on Sunday, Keegan looked every bit the part of a championship winner in bold Tommy Hilfiger Golf classics. He stood out on the course in red, white and navy polo and white chinos. The preppy attire looked sharp as Keegan delivered strong tee shots and a meticulous putting technique to win the Bridgestone Invitational.
“We are very proud of Keegan’s performance, and to have him as an ambassador for the Tommy Hilfiger Golf men’s collection”, said Mark Fletcher, president of Fletcher Leisure Group. “The field was very competitive and he demonstrated his ability to compete with the very best golfers; he is part of the elite.”
Keegan Bradley was the 2011 PGA Championship winner and was recognized as the PGA Tour Rookie of the Year. The 26-year-old is in his second full season on the PGA Tour; Bridgestone is his third PGA Tour victory.
About The Tommy Hilfiger Group
With a premium lifestyle brand portfolio that includes Tommy Hilfiger and Hilfiger Denim, the Tommy Hilfiger Group is one of the world’s most recognized designer apparel groups. Its focus is designing and marketing high-quality menswear, womenswear, children’s apparel and denim collections. Through select licensees, the Group offers complementary lifestyle products such as sportswear for men, women and children; footwear; athletic apparel (golf, swim and sailing); bodywear (underwear, robes and sleepwear); eyewear; sunwear; watches; handbags; men’s tailored clothing; men’s dress furnishings; socks; small leather goods; fragrances; home and bedding products; bathroom accessories; and luggage. The Hilfiger Denim product line consists of jeanswear and footwear for men, women and children; bags; accessories; eyewear and fragrance. Merchandise under the Tommy Hilfiger brands is available to consumers worldwide through an extensive network of Tommy Hilfiger retail stores, leading specialty and department stores and other select retailers and retail channels.
About PVH Corp.
PVH Corp., one of the world’s largest apparel companies, owns and markets the iconic Calvin Klein and Tommy Hilfiger brands worldwide. It is the world’s largest shirt and neckwear company and markets a variety of goods under its own brands, Van Heusen, Calvin Klein, Tommy Hilfiger, IZOD, ARROW, Bass and G.H. Bass & Co., and its licensed brands, including Geoffrey Beene, Kenneth Cole New York, Kenneth Cole Reaction, MICHAEL Michael Kors, Sean John, Chaps, Donald J. Trump Signature Collection, JOE Joseph Abboud, DKNY, Ike Behar and John Varvatos.
About The Fletcher Leisure Group
Fletcher Leisure Group, based in Montreal, Quebec, is a company with 42 years of golf industry experience marketing multiple brands in Canada, the United States, Europe and the UK. Brands that make up the Fletcher portfolio include the Canadian distribution rights for Adams Golf and Sport Haley and wholly owned AUR and Sunice.
Contact:
Mary Beth Lacy
Public Relations
T: +1 760-346-6942
mb@mblacy.com
TOMMY HILFIGER GROUP
Mark Recker
Public Relations Manager
T: +1 212 548 1659
mrecker@tommy.com
FLETCHER LEISURE GROUP
Julien Heon
Director of Marketing
T: +1 514 736 4684
jheon@fletcherlg.com
