TORONTO, Ontario (Aug. 30, 2012) – If the recession can be credited with any positive influence on the golf and club industries, it’s that the economic challenges of the last several years have identified the most capable operations and management teams and given them renewed vitality.
“Tough times require top performances from top performers because there is no margin for error,” Henry DeLozier, principal of Global Golf Advisors, the golf industry’s leading authority on successful course ownership and management practices, told members of the Greater Southwest Chapter of the Club Managers Association of America at their meeting in Scottsdale earlier this week. “Only the strongest survive – and flourish – when we have conditions like we’ve experienced during this recession.”
DeLozier said that based on a Global Golf Advisors’ survey of U.S. and Canadian private clubs, 37 percent are out-performing their peer group, 19 percent are under-performing and 56 percent are in a state of “limbo.” Clubs at the highest end of the performance scale are separating themselves through a commitment to strategic planning, market knowledge and investment.
“Top performers consistently operate at least one business cycle ahead of the pack,” said DeLozier, the former head of the golf division of Pulte Homes. “Their strategic plans for 2013 and beyond are already in place. They’ve defined their future direction based on a thorough understanding of their market and membership.”
DeLozier said a characteristic that top performers share is that they don’t stop investing in economic downturns. “Savvy operators who continued to build their brands and enhance services and amenities as best they could are the ones who are emerging in the strongest positions.”
For a copy of DeLozier’s presentation, email barb Ralph, bralph@globalgolfadvisors.com.
About Global Golf Advisors
Global Golf Advisors is an international consulting practice that helps golf course owners, financial institutions and real estate developers solve problems related to course management and operations. The Toronto-based firm takes a 360-degree view of management and operational issues before developing a strategic plan that establishes benchmarks for success and identifies potential outcomes of recommended actions. In its 20-year history, GGA has consulted on more than 2,000 golf-related projects worldwide. For more information, please visit www.globalgolfadvisors.com or call 888-432-9494.
Contact:
Bill Bryant, Bryant Marketing Communications
bbryant@bryantmarcomm.com
678-366-3232
Henry DeLozier, Global Golf Advisors
hdelozier@globalgolfadvisors.com
602-739-0488