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GolfSwitch’s Main Differentiator … Price Integrity

September 21, 2012

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GolfSwitch celebrated its 2,500th course sign up. The Yasmine Valley Golf Course in Tunisia, Northern Africa, part of a newly formed Tunisian golf partnership of 6 courses all to come online, has received the portal site, facebook, mobile application for consumers direct and Direct Access for their travel partners to book online. The Ronald Fream, Par 71 championship course is situated half an hour from Tunisia’s capital city and within easy reach of the main tourism hotspots.

Assaad Zmerli, General Manager of Yasmine Valley: “We are delighted to be able to start selling tee times online and also to allow our travel partners to be able to see live inventory on our course. As you all know, the new Tunisia is a very exciting place to be right now and we are confident that golfers will want to rediscover all the good things we have to offer.”

Doug Reichel, CEO of GolfSwitch: “Connecting a championship course in North Africa was something we never envisioned when we started GolfSwitch, already 14 years ago. We are delighted to be able to contribute to the success of a golf industry in a country that has received a new lease. It is also testament to the values we hold dear and the recognition from the industry that follows.”

The core values that differentiate GolfSwitch from major competitors that operate in the golf industry and in the now are:

– Best Price Guarantee: Competitors demands the best rate for themselves. This SHOULD NOT HAPPEN; GolfSwitch expects the course to have the best green fee rate on their course website.

– Marketing Data Sharing: Competitors will not transfer the golfer information to the course. This SHOULD NOT HAPPEN, with GolfSwitch and as a course, you own your data and nobody else.

– Third Party Price Parity: Competitors determine at which rate they sell YOUR green fee. This SHOULD NOT HAPPEN, GolfSwitch will only display a different rate on their partner sites to the rate on your site with your permission and after discussing the pro’s and con’s with you.

It is these core values that have enabled GolfSwitch to develop from a modest tee time booking engine to a major player in the tee time marketing and distribution industry. With the past 14 years of developing superior technology under their belt, GolfSwitch has cemented itself as the world leader in online tee time solutions.

Doug Reichel added: “Our dedicated team in our head office in Scottsdale, and our guys and girls on the road are sure to have the best tools and technology available to provide golf courses or other partners. We’ve already gone past the web and are fully diving into mobile technology. We constantly invest in training our staff, updating our own systems and making sure our people are experts in their field!”

Core values, advanced technology, long standing history in the industry, and dedication is what separates GolfSwitch from the rest.

For more information on how to provide your golfers with the latest online and mobile technology and connect your course to the GolfSwitch network please visit www.golfswitch.com.

Contact:
GolfSwitch International Ltd

Jo Maes

Office Phone: +353.1.442.9016

GolfSwitch USA

Hannah Mall

480.429.7280

hmall@golfswitch.com

www.golfswitch.com – www.golfhub.com

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