35 of the top 39 finishers at Web.com Tour event sport the brand
BRENTWOOD, Tenn., September 25, 2012 … Softspikes®, the world’s best-selling golf cleat brand and maker of the #1 Cleat in Golf, dominated the leaderboard at this weekend’s Tour events as well as being worn by the winners of the Web.com and LPGA Tours, respectively. Softspikes’ Cyclone Ice cleat was the preferred cleat of choice, taking first place at the Web.com Tour’s WNB Golf Classic, and also finishing 5th at the PGA’s Tour Championship. At the WNB Golf Classic, 90% of those who finished 39th or under donned Softspikes/ PrideSports, with 15 of those players choosing Cyclone Ice.
For the second week in a row, Softspikes/PrideSports has claimed the majority of the top 35 finishers on the Web.com tour by a landslide. 87% of the top 35 finishers last week and 90% of the top 39 finishers this week donned Softspikes/PrideSports, a vast accomplishment for the brand.
“We couldn’t ask for a better response from the Tour players.” said John Hohman, Vice President of Marketing, PrideSports. “To own such a large percentage of the plastic cleat field week after week is a great indication of our company’s future.”
Softspikes’ patented Dynamic Cleat Technology allows its cleats to be responsive to all terrains – Tee Boxes, Fairways, Roughs, Greens, etc – providing confidence on every swing of the club. In other words, longer drives, better iron shots and lower scores. For more information on Softspikes, please visit www.softspikes.com.
PrideSports was formed in January 2003 following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessories company, as Pride and Softspikes are the world’s leading golf tee and golf cleat lines, respectively. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.
Contact:
Lane Dycus
(ldycus@pridesports.com)