Edgewater, MD – Avid Golf (www.AvidGolfUSA.com) announced today that they have selected The Duran Group to sell its award winning Swedge Swing Training Aid to golf retailers nationwide.
About The Duran Group
The Duran Group www.durangroup.com is a leading Sales and Marketing Firm specializing in Golf and Sports, with a National Sales Team of over 60 Sales Representatives managed from the Company’s offices in Los Angeles and New York City. The Duran Group’s founder, Tony Duran, has been an integral part of the growth of over 50 Golf and Sports Companies over the past two decades – including Companies who have received growth recognition awards from Inc. 500, , Entrepreneur of the Year and Ernst & Young – ranking these companies among the fastest growing companies in America.
“We are excited about the opportunity of working with Avid Golf USA to develop distribution for the award winning Swedge nationwide,” said Tony Duran. “We have been an integral part of many successful new products and new product categories in Golf over the past two decades, and our Sales Team is prepared to sell the Swedge to thousands of golf pro shops in the USA Market. The simplicity and versatility of the Swedge is amazing, and I have never seen a product which teaches a golfer the feeling of a connected golf swing more effectively.”
About The Swedge
A little over two years ago, Dana Clark signed up for a golf lesson with her good friend and teaching Instructor, Winnie Sewell, to learn to play golf. After a few short weeks of taking lessons, she found out that she suffered from what so many other golfers out there struggle with – the dreaded “chicken wing” or “flying elbow.” It’s a swing flaw that plagues many amateur golfers and is the reason most mid to high handicappers hook or slice the golf ball.
To fix the problem, Clark’s instructor showed her the trusted Towel Drill, where the golfer places a towel or a headcover under their arm in an effort to cure the “flying elbow” and keep them “connected” throughout their golf swing. At the top of the backswing, the towel should still be in place. Keeping the towel tucked under your arm creates more power, control and consistency. Golf instructors have been using this drill for years with much success.
Dana thought the drill was helpful but felt a little ridiculous making golf swings on the driving range with an old headcover tucked under her arm. She wondered why no one had developed a training aid that could work better and take the place of the golf towel or headcover that most people used.
After two years of research and development, Dana invented the Swedge swing training aid. The Swedge is a small, washable half-moon pillow covered with a durable nylon casing. It comes in three colors; black, red and blue and has a convenient clip that attaches right to your golf bag. It can be custom-logoed, even in small quantities for golf outings, promotions, gifts or tournaments prizes and is 100% Made in the USA. The Swedge is so effective and simple to use that it has everyone saying, “Why didn’t I think of that?”
The Swedge helps focus your attention on keeping your arm in the proper position, correcting several swing flaws simultaneously.
The Swedge will help you:
• Fix your hook or slice
• Keep you connected throughout your swing
• Improve your accuracy
• Increase your distance
Practice with the Swedge today and start playing better golf tomorrow!
The Swedge retails for $29.99 and is available in the U.S. at all 87 Golfsmith locations nationwide and online at www.golfsmith.com and www.avidgolfusa.com.
Media members interested in field testing the Swedge for an editorial review should contact Joe Wieczorek joe@themediagroupinc.com of The Media Group at (847) 956-9090.
Contact:
Joe Wieczorek
The Media Group, Inc.
(847) 956-9090
E-mail: joe@themediagroupinc.com
