HUNTINGTON BEACH, CA – May 15, 2012 – Cleveland® Golf/ Srixon® is pleased to announce the appointment of Steve Nichols to the newly created position of Director of National Accounts for Cleveland® Golf/ Srixon® -U.S.A. In his new role, which becomes effective immediately, Nichols will oversee all sales and marketing activities related to many of the golf industry’s largest retailers. Nichols will also be responsible for leading a team of National Account Managers.
“The face of golf retail has changed dramatically in the last five years,” said Chuck Thiry, Vice President of Sales and Marketing for Cleveland® Golf/ Srixon® -U.S.A. “Steve understands the needs of today’s Big Box and Golf Specialty operators and he has a track record of success in creating relationships and opportunities that benefit our company, our customers, and golf consumers. We are really excited to have him in this critical position.”
Nichols, a 20-year veteran of Cleveland® Golf, has served in several key sales and management positions, most recently as Midwest Regional Sales Manager for Cleveland® Golf/ Srixon® -U.S.A.
For additional information on Cleveland® Golf/Srixon® and their products, please visit www.clevelandgolf.com and www.srixon.com.
Based in Huntington Beach, CA, Cleveland® Golf, Srixon®, Never Compromise® and Cleveland Classics™ apparel are brands that enjoy a strong presence on competitive tours worldwide. Their professional staffs includes players such as Graeme McDowell, Keegan Bradley, Vijay Singh, David Toms, and many others. Cleveland® Golf was founded in 1979 to produce high quality replicas of classic golf clubs from the 1940’s and 1950’s but soon became regarded as an innovative producer of original equipment in its own right. Srixon®, with more than 80 years of golf ball manufacturing experience, is committed to producing the highest quality, technically innovative golf balls which offer maximum performance to golfers of all levels of ability. Cleveland® Golf, Srixon®, Never Compromise® and Cleveland Classics™ apparel remain steadfastly committed to providing “Tour proven, premium golf equipment to passionate golfers at prices that ensure value to consumers.” For more information, please contact Keith Patterson, PR/Media Relations Manager (714.889.5808) or visit us online at www.clevelandgolf.com, www.srixon.com, www.nevercompromise.com and www.clevelandclassicsapparel.com.
Contact:
KEITH PATTERSON
MEDIA & PUBLIC RELATIONS MANAGER
5601 SKYLAB ROAD
HUNTINGTON BEACH, CA 92647
(TEL) 714-889-5808
(E-MAIL) KeithPatterson@clevelandgolf.com
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