NORWALK, Conn. – PING will launch new products from their main aisle anchor exhibit in the PGA Equipment Forum, plus showcase their latest fitting tools in an area dedicated to high-tech custom fitting software at the 2013 PGA Merchandise Show, Jan. 24-26, in Orlando, Fla. PING is exhibiting at the global industry’s 60th annual gathering to provide some 40,000 attending PGA Professionals, retailers and industry leaders with exclusive product previews, demonstrations and merchandising programs at the PGA Show Outdoor Demo Day, PGA Show Indoor Demo Days, on the Show floor and as a sponsor of the PGA Magazine Merchandisers of the Year Conference.
“The PGA Merchandise Show provides us numerous opportunities to continue to share our unique story with the golf industry,” said John Solheim, PING Chairman & CEO. “From demonstrating our unwavering approach to engineering the highest performing products for golfers of all abilities to offering PGA professionals the fitting tools and customer support that allows them to service their customers like no other company, we find great value in the week. It brings our team together in an exciting environment and serves as the kick off to another year in the golf business.”
During the PGA Show Outdoor Demo Day, scheduled for Wednesday, Jan. 23, 2013, at Orange County National Golf Center & Lodge in Orlando, PING will provide an exclusive preview and demonstration of their new equipment and fitting tools for PGA Professionals and VIP Buyers. Additionally, PING fitting specialists will be on-hand to share their latest best practices to support retail efforts in 2013.
From Thursday, Jan. 24 to Saturday, Jan. 26, PING will launch multiple new products within an anchor exhibit on the main aisle of the PGA Equipment Forum; showcase their latest fitting technologies and provide hands-on product testing at the PGA Show Indoor Demo Days; and present on the PGA Forum stage. Additionally, company executives and the PING sales team will meet with golf industry leaders to grow partnerships and discuss customer needs worldwide.
PING also will return as the exclusive golf equipment company sponsoring the 6th Annual PGA Magazine Merchandisers of the Year Conference, Jan. 20-22, at the Omni Orlando Resort at ChampionsGate. The conference will bring together attending 2012 PGA Merchandisers of the Year selected by The PGA of America’s 41 nationwide Sections. They will be joined in the unique forum by other merchandising experts.
“PING’s participation across multiple PGA Merchandise Show platforms certainly adds to the excitement of our industry marketplace as we tee off the business of golf for 2013,” said PGA Worldwide Golf Exhibitions Senior Vice President Ed Several. “There are a variety of valuable opportunities during PGA Show Week for PGA Professionals, golf retailers and industry leaders to learn more about PING products and fitting technologies, plus connect with their company leadership.”
About the 60th PGA Merchandise Show
The 60th PGA Merchandise Show, held January 24-26, 2013, in Orlando, Fla., will welcome some 1,000 top golf companies and brands and more than 40,000 industry professionals from around the world to the industry’s annual global summit for the business of golf. The PGA Show Outdoor Demo Day, the world’s largest professional golf testing event, will be held on Wednesday, Jan. 23, at the Orange County National Golf Center. During Show days, PGA Professionals, retailers and industry leaders will uncover the latest trends, source the newest golf merchandise, test the latest equipment, learn proven business best practices, network among peers and move forward the business of the game. Organized in partnership with The PGA of America as a trade-only event, the 2013 PGA Merchandise Show will be held in the Orange County Convention Center ~ 8:30 a.m. – 6:00 p.m. on Jan. 24-25; and 8:30 a.m. – 3:00 p.m. on Jan. 26. For more information, visit www.pgashow.com.
About PING
PING designs, manufactures and markets a complete line of golf equipment including metal woods, irons, putters and golf bags. The family-owned company was founded in 1959 in the garage of the late Karsten Solheim, a mechanical engineer with an extensive background in the aerospace and computer industries. His frustration with his putting inspired him to design his own putter, which created a “pinging” sound when striking a golf ball. This sound was the source of the name now synonymous with innovation, quality and service throughout the world of golf. Solheim and his company are credited with numerous innovations that became industry standards, including perimeter weighting, custom fitting and the use of investment casting in the manufacturing of golf clubs. His insistence on adhering to strict engineering principles and tight manufacturing tolerances raised the level of product performance and quality throughout the golf industry. Solheim is the only person to be inducted into the World Golf Hall of Fame as a golf club manufacturer. Today, the Phoenix-based company is under the direction of Solheim’s youngest son, John A. Solheim. PING game-improvement products can be found in more than 70 countries. For more information, visit www.ping.com. PING is a registered trademark of Karsten Manufacturing Corporation. Other trademarks mentioned are properties of their respective owners.
Contact:
PGA Merchandise Show: Sherry Major, (716) 662-3855, smajor@reedexpo.com
PING: Pete Samuels, (602) 687-5487, petes@ping.com
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