• Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Advertise • Subscribe • Contact

The Business of Golf

  • Apparel
  • Business
  • Courses
  • Equipment
  • People
  • Podcasts
  • Jobs
  • Newsletter

Adams Golf, Maker Of The #1 Hybrids On The PGA Tour, Adds Jeff Overton To PGA Tour Staff

January 8, 2013

Twitter Facebook Email

PLANO, TEXAS, January 8, 2013 – Adams Golf – maker of the #1 Hybrids on the PGA Tour – announces that 2010 Ryder Cup member Jeff Overton has joined the company’s PGA Tour roster and will make his 2013 debut this week at the Sony Open at Waialae CC in Honolulu, HI. Sporting the brand’s logo on his bag and headwear, the 29-year-old will also employ Adams’ industry-leading Velocity Slot Technology (VST) by using the SUPER LS hybrid.

“Throughout my time on the PGA Tour, numerous players have shared how their performance has benefitted significantly from Adams hybrids,” said Overton. “The company’s R&D and Tour staffs have really helped me with the new SUPER clubs, and I’ve learned really quickly how Velocity Slot Technology launches the ball farther when I hit the sweet spot and is especially important for off-center hits.”

Debuting at retail later this month, the SUPER family will include S and LS models in drivers, fairway woods and hybrids. All clubs will feature, for the first time, a matte white crown with contrasting PVD face to inspire confidence and make the club easier to align. Accompanying the hybrids and metalwoods will be SUPER S Irons, bringing to an iron set the award-winning technology used in hybrid development. A half-hollow construction features a thinner face to boost ball speed, enhanced shaping to produce better balance, and an undercut design for improved feel and performance.

Adams Golf, the maker of the #1 Hybrids on the PGA Tour, offers a complete lineup of innovative, easy-to-hit products for golfers of all skill levels. For more information, please visit www.adamsgolf.com or shop.adamsgolf.com.

Contact:
Jeff Harris

Communications Manager

Adams Golf

972-673-9110

Harrisj@adamsgolf.com

Tweet
Share
Pin

Related Posts

Toptracer IQ and Toptracer Go Lead Line of Products at PG...

Pellucid’s 23rd Annual State of the Industry

Golf Live Announces 2X Major Champion Dustin Johnson as a...

Primary Sidebar

Search

Footer

THE GOLF WIRE

  • Facebook
  • Instagram
  • Twitter

FAQ | Privacy Policy | Turnstile Media Group © 2026, All rights reserved.

Sign Up For Free

Join us to receive the Wire with the latest golf industry  news, product announcements, media interactions, golf travel deals and fashion releases.