Diana McCarty, President of Cross Golf USA, has enjoyed an incredible history with the game. McCarty’s golf background includes working directly with two of the most powerful men in the business, the late Ely Callaway of Callaway Golf and Julian Robertson of The Tiger Fund.
McCarty first connected with Cross Golf Sweden in 2002, having become familiar with the popular apparel line while assisting Robertson with the start-up of two of the world’s most breathtaking golf courses: Kauri Cliffs and Cape Kidnappers in New Zealand. Cross Golf Apparel has been a popular brand throughout New Zealand, Australia, Scandinavia and Europe for over twenty years.
McCarty immediately fell in love with the line and was quick to decide that bringing the high-quality, stylish line to the U.S., would be her next venture! “Being in the business for so many years, I saw a real need for apparel that combines high-tech fabrics, comfort and style,” says McCarty. “Golfers around the world are always looking for something different and better, to look good and play great.”
“The real strength in the Scandinavian design team at Cross is they create a collection that incorporates the highest level of functional fabrics for performance while being equally stylish and flattering.”
Being so connected to two giants in the business has certainly been an asset. “Ely taught me to always try and do something different and better than everyone else,” McCarty said. “And I know we have that in Cross. Julian taught me about business and integrity and to not be afraid to go for something you believe in!”
“The 2013 Collection is the most exciting to date! The Edge Jacket is an extraordinary accomplishment in fabric innovation and design. And the color story and new fabrics and designs are fabulous. Trying IS believing!” www.crossgolfapparel.com
Visit Cross at the PGA Show in booth #4751.
Contact:
Ann Liguori
President, Ann Liguori Productions, Inc.
Cross Golf Ambassador &
Media Liason
917-488-1412
Covering the business of golf!
