A-list celebrities and sports stars to receive award-winning hybrid shoes featuring patented Ecco dynamic traction system
(Londonderry, NH) – Danish brand ECCO – a leading global manufacturer of innovative footwear – has been named “Official Footwear Supplier” to the 2013 AT&T Pebble Beach National Pro-Am taking place February 4-10, and will outfit amateur participants in award-winning BIOM Hybrid, Tour Hybrid and Street Sport models.
This marks the eighth consecutive year that ECCO will have a major presence at the PGA Tour’s premier pro-am event, which brings the community together with global leaders in sports, entertainment and industry to benefit a number of charities.
Anticipated A-List participants include Bill Murray, Andy Garcia, Chris O’Donnell, Josh Duhamel, Andy Roddick, Huey Lewis, Kelly Slater, Aaron Rodgers, Carson Daly, Ray Romano, Tony Romo, Bill Belichick, Chris Berman, Darius Rucker, Justin Verlander and Matt Cain, among many others.
“With its exceptional star power and unbeatable setting, this tournament is an annual highlight for golf fans and celebrity watchers worldwide,” says David Helter, Specialty Sales Director, ECCO USA. “The week also shines a much deserved light on the work performed by Monterey Peninsula Foundation, one of America’s finest charity organizations.”
Beyond the feet of Tour players and other competitors, the industry-leading ECCO Golf collection will be showcased in the on-site product pavilion. The company logo also appears on the tournament’s website and in the official event program.
ECCO Golf shoes are worn in competition by scores of international Tour stars, including Fred Couples, Graeme McDowell, Thomas Bjorn, Thongchai Jaidee, Stuart Appleby, Andreas Hartø, JB Hansen, Belén Mozo, Gerina Piller, Caroline Masson and Line Vedel Hansen.
As part of its Spring/Summer 2010 collection, ECCO introduced the men’s Golf Street Premier, which completely revolutionized the global golf footwear industry and created the hybrid category. Pioneered on Tour by Fred Couples, its patented design features the ECCO dynamic traction system (E-dts), which boasts 100 molded traction bars with more than 800 traction angles. Now the industry standard, it is found on a variety of ECCO models, including the Golf Street, BIOM Hybrid and Tour Hybrid collections.
About ECCO
The only major shoe manufacturer to own and manage every step of the shoemaking process – from leather production through its own shoe factories all the way to its stores – ECCO adheres to the design philosophy that “the shoe must follow the foot.” This approach allows the company to craft footwear that combines style and comfort with uncompromising quality and innovative technology. A leading global brand, ECCO was founded in 1963 by Karl Toosbuy and remains family owned. Headquartered in the Danish towns of Bredebro and Tønder, the ECCO footwear group employs nearly 20,000 people worldwide. Its products can be found in 4,000 branded sales locations in more than 90 countries.
ECCO USA is based in Londonderry, New Hampshire. For more information: www.eccousa.com, 800.886.3226.
Contact:
David Griffith
Buffalo Communications
703.395.0404
dgriffith@buffalocommunications.com
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