Fourth worldwide win for new R1 driver
CARLSBAD, CALIF (February 3, 2013) – Donning a “YOUR1” hat to celebrate the launch of TaylorMade Golf’s latest and hotly anticipated R1, Scotland’s Stephen Gallacher used his adjustable driver to win his second European Tour Title at the Omega Dubai Desert Classic.
TaylorMade studies indicate that 80% of golfers are playing a driver with the wrong loft, costing them distance. “YOUR1” is what the R1 driver becomes after each golfer tunes and optimizes individual launch. Download the new R1 tuning app.
Gallacher also wore adidas Golf’s incredibly light adizero Tour footwear. Available in four colorways, adizero Tour touts adidas Golf’s thinnest outsole ever and is specially -designed with ultra-light materials to deliver tour-proven performance without sacrificing stability. Learn more.
With the win, Gallacher is expected to move into the Top 60 of the Official World Golf Rankings, making him eligible for the WGC Match Play later this month.
TaylorMade was the No. 1 driver brand in play at the Omega Dubai Desert Classic, including 33 R1 drivers (1 in 4 played an R1 driver). The Top 3 players in the field used an R1.
In the Bag:
R1 Driver w/Project X, Black Graphite 7.0 shaft
RBZ Tour 17.5° w/ Project X Blue Graphite 7A4 78-Mid shaft
Adams, Idea Pro VST 21° w/Project X Blue Graphite HC1 95-S shaft
Tour Preferred MB Irons (3-PW)
TP xFT wedges 60
adidas Golf adizero Tour footwear
About the adidas Group
The adidas Group is one of the global leaders within the sporting goods industry, offering a broad range of products around the core brands: adidas, Reebok, TaylorMade, Rockport and Reebok-CCM Hockey. Headquartered in Herzogenaurach, Germany, the Group has more than 46,000 employees and generated sales of over Ì¢?åÂ13 billion in 2011.
About TaylorMade-adidas Golf
Headquartered in Carlsbad, California, TaylorMade-adidas Golf Company sells golf clubs, balls, clothing and accessories under the TaylorMade, adidas Golf, Adams and Ashworth brands. TaylorMade-adidas Golf Company posted 2011 sales of over Ì¢?åÂ1.0 billion.
Contact:
Dave Cordero
TaylorMade Golf, Public Relations Manager
Tel: (760) 918.6367
dave.cordero@tmag.com
twitter.com/davecordero
