ORLANDO, Fla. (March 11, 2013) – Golfweek announced today that Edwin Watts Golf has signed on as the official presenting sponsor of the popular Golfweek Amateur Tour. The brand-new agreement creates a beneficial partnership between these two major golf industry entities that serves to not only support the overall growth of the tour, but also the amateur game as a whole.
“Over the last 19 seasons, Dennis McCormac [tour president] has taken what began as a simple gathering of non-professional players and events and grown it into an expansive network of more than 4,000 golfers competing in nearly 700 nationwide tournaments,” said Golfweek Publisher Jereme Day. “And now with the involvement of Edwin Watts Golf, we have the ability to extend the reach of the Golfweek Amateur Tour to even more amateurs across the country.”
As part of the partnership, Golfweek and Edwin Watts Golf will cross-promote the tour locally within retail stores, regionally in collaboration with respective tour directors and nationally across Golfweek’s assets. Additionally, Edwin Watts Golf will connect directly with Golfweek Amateur Tour members throughout the year at various tournaments, including the National Tour Championship, which will be held October 18-20 in Hilton Head, S.C. During this exciting season-finishing event, Edwin Watts Golf will have a major on-site presence as the presenting sponsor and host of game improvement clinics and equipment demos, further illustrating its dedication to developing both the sport and its players.
“For the past 45 years, Edwin Watts Golf has earned the reputation as America’s most trusted golf retailer,” said John Watson, CEO Edwin Watts Golf. “Today, our commitment to growing the game is as strong as ever and we believe promoting golf at the grassroots level is essential. That is why we are so excited to sponsor the Golfweek Amateur Tour, as it provides us with a great opportunity to impact golfers in local markets across the U.S.”
To learn more about the Golfweek Amateur Tour presented by Edwin Watts Golf, visit AmateurGolfTour.net.
About Golfweek
Founded in 1975, Golfweek is the most authentic, authoritative and independent voice in golf. Serving enthusiasts who are truly passionate about the game of golf, the Golfweek brand includes Golfweek magazine, Golfweek.com Golfweek.com, Golfweek OnDemand, Golfweek Mobile, Golfweek Custom Media, The Golf Wire, The Apparel Wire, The Tour Van and TurfNet.com. Golfweek is part of Turnstile Media Group, which specializes in developing diverse media platforms that engage and strengthen the communities they serve. Founded in 1990 and headquartered in Orlando, Fla., Turnstile Media Group is also the parent of Professional Artist, Community Media Holdings, The Seminole Voice, The Winter Park/Maitland Observer and Turnstile Connect.
About Edwin Watts Golf
Edwin Watts Golf Shops, LLC (an affiliated portfolio company of Sun Capital Partners, Inc.), headquartered in Fort Walton Beach, Florida is one of the world’s premier specialty golf retailers. The company operates as an integrated, multi-channel retailer, offering the freshest assortment of brand name golf equipment, apparel, and accessories through its 90 domestic Retail Locations, eCommerce Internet site ( www.edwinwattsgolf.com) and Telephone/Catalog/Direct Mail sales (1.800.874.0146). Edwin Watts Golf touts a team of highly experienced and knowledgeable sales associates who can assist customers of all skill levels with lessons, performance fitting, special orders and repair services. The combination of the highest level of customer service, price match guarantee and reputation as the most trusted retailer in golf for over 45 years has earned the organization the right to be known as America’s Golf Club.
Contact:
Kayla Mitchell, Golfweek
407.563.7047 | KMitchell@Golfweek.com
Ari Edelman, Mastro Communications, Inc.
732.469.5700 | AEdelman@MastroComm.com