TORONTO – JULY 2, 2013 Second Skin Garment Company, a leader in golf and athletic apparel with Second Skin, Hollas and Callaway Apparel brands, announced today they’ve strengthened their Canadian Sales Team with new hires in BC, AB, and Atlantic Provinces.
Deanna Ruby joins the team with over 20 years of sales rep experience in the Canadian Golf Business. Previous lines have included Abacus, Cutter & Buck, Pukka Headwear. Deanna will represent the Province of British Columbia for Second Skin, Hollas and Callaway Apparel and will continue to carry Ecco Footwear in her portfolio in the green grass market.
Tracy Maxwell also brings a wealth of experience to Second Skin with over 23 years in the Canadian Golf business. In that time, she has been a strong supporter of the APGA and has built a strong network of relationships within the Green Grass community. Passed lines have included Abacus, Cutter & Buck and Pukka Headwear. Tracy will represent Second Skin, Hollas, and Callaway Apparel in the region of Alberta, along with Ecco Footwear.
Duane McGregor has strong roots on both sides of the golf business. Starting into the industry as a golf professional and turning Class A in 1994, Duane has served as a Golf Instructor and Proshop Manager and was named Player of the Year in 1996 in the CPGA Atlantic Zone. He established himself as an Agent in 2011 with McGregor Agency, and is a great addition to the Second Skin sales team. He will represent Second Skin and Hollas brands (at the Green Grass and Corporate level) in all Atlantic Provinces.
We’re very excited to have Deanna, Tracy and Duane joining our team,” said Don Nichols, President of Second Skin. “Their expertise, network and proven track records will be instrumental to our success at green grass and we’re thrilled that we can provide our Green Grass professionals with such a dynamic group of representatives from Coast to Coast”.
About Second Skin Garment Company:
Second Skin Garment Company, founded in Toronto, Ontario in 1988, quickly became a leading edge outerwear company before entering the Canadian golf market in the mid 1990s. Recognized by Score Golf magazine as Golf Company of the Year in 2007, Second Skin has developed one of the most recognizable and trusted brands in golf outerwear. Second Skin and Hollas are currently distributed in Canada and the U.S. and available in over 500 golf shops.
For more information about Second Skin Garment Company, please contact:
Laura Ouellette, Director of Marketing, laura.ouellette@secondskin.ca
Available for Interviews:
Don Nichols, President | don@secondskin.ca
Laura Ouellette, Director of Marketing | laura.ouellette@secondskin.ca
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