Tablet-based service improves golfer experience and course’s bottom line
Scottsdale, Ariz. – Digital Caddies, Inc. (OTCPK: CADY), and National Golf Management (NGM) have signed an agreement to install Digital Caddies’ Players Network at NGM’s golf properties in and around Myrtle Beach, South Carolina.
This past spring, Digital Caddies launched The Players Network – a tablet-based technology platform installed on golf carts that connects to the Web through Sprint’s high-speed wireless network and improves guests’ experiences by providing instant and accurate yardages, real-time food and beverage interaction, and other content golfers demand.
“The Digital Caddies tablet-based platform is the ideal solution for our golf properties,” said Bob Mauragas, president of National Golf Management. “It’s a cutting-edge amenity we can now offer our golfers without increasing our expenses. Plus, the Players Network is an opportunity for our courses to generate additional revenue.”
National Golf Management Company is a leading golf course management company in the southeast. Formed in 2012 with a merger of Myrtle Beach National Company and Burroughs & Chapin Golf Management, NGM oversees, through ownership and/or management, 22 golf courses in and around Myrtle Beach. This makes NGM the largest, most dominant golf management entity in South Carolina.
“We’re delighted to partner with a like-minded innovator in National Golf Management,” said Digital Caddies President Mike Loustalot. “Myrtle Beach is one of the world’s most popular year-round golf destinations and is a key advertising market in the expansion of the Digital Caddies Players Network.”
The new Digital Caddies platform, operating on Sprint’s 3G high-speed network, is a powerful tool for golf course operators to improve their guests’ experiences, build guest loyalty, increase course revenue and lower operating costs and is FREE to qualifying golf courses. The content provided through the new tablet platform is specifically designed to promote interaction between the golfer and the device throughout their round and thus provides an excellent opportunity for golf course operators and advertisers to interact directly with golfers in ways that have never been possible.
“The rapid regional growth of The Players Network is astounding – from the southwest to the southeast in just a few months,” said Kimberly Green-Kerr, regional vice president, Sprint. “We’re excited to see this continued validation of the Players Network. This is an excellent application of how Sprint customers can leverage our 3G wireless network to deliver innovative solutions to their industry.”
With the Digital Caddies platform, course operators have the opportunity to increase revenue by promoting merchandise, food and beverage specials, or whatever they’d like through the system. Digital Caddies also can help golf course operators lower operating costs by helping them track golf cart inventory, manage driver behavior, and assist in forecasting agronomy issues.
About Digital Caddies
Digital Caddies was founded in 2003 and has established a solid reputation and customer base using a low-cost, easy-to-use, easy-to-implement GPS service. The company is transitioning to a new business model by providing golf courses a wirelessly connected tablet-based platform that is installed on golf carts. For more information about Digital Caddies please visit: www.digitalcaddies.net.
Contact:
Rob Myers
480-348-7540
