A well-worn industry maxim is, “It’s best to be the first son, second wife and third golf course owner.” While they won’t necessarily be the 3rd owner of American Golf, which has pioneered or been through just about every financial structure known in the history of golf management, Fortress Investments will take the helm next as the financial captain of the good ship American Golf. Editor-in-Chief Jim Dunlap breaks this exclusive story based on his industry contacts and relationships which provided early details on the pending transaction. Read about it here first, and our other unique and insightful stories, by following this link to the current issue:
http://www.nxtbook.com/nxtbooks/pellucid/perspective_201309/
For those who need more prodding, the September issue also covers the following topics:
• Publisher Jim Koppenhaver makes a case for why the current trend of increasing golf course transactions vs. supply contraction (course closures) simply prolongs the pain and likely takes down a number of good operators en route as well.
• Jim Dunlap links a series of water challenges facing a number of US courses outlining why he believes that the next serious challenge economically for a number of US operators is going to be the “water squeeze” and the resulting need to sell the US golfer on “firm & fast” conditions.
• Contributing Editor Stuart Lindsay outlines the irrefutable facts and history behind golf’s inability to “discount its way to prosperity” while Contributing Editor Harvey Silverman checks out the latest “outside the box thinking” aiming to make golf more “cool;” The GolfBoard which is a motorized skateboard one rides (they call it “surf the earth”) around the course (think Segway, Part II).
• Our industry-unique, multi-dimensional Weather Impact and By-the-Numbers scorecard sections summarize weather impact, revenue, rounds, utilization and golf equipment sales tracking industry health and performance drivers. The Market Focus is Phoenix, AZ which our latest update of the Top 25 US Golf Markets has crowned as the 5th healthiest market as measured by a combination of factors including Projected Population Growth Rate, Play Rate, Supply Dilution levels, Utilization and Greens Fee Revenue per Available Round (RevpAR).
We recognize and thank our continuing sponsors; KemperSports Management, GolfSwitch and Troon Golf as well as our 2013 newcomers; website and broadcast email provider (and Pellucid’s supplier) 1-2-1 Marketing and Bayer CropScience. For those interested in sponsorship options, new for 2013 is a 12-month sponsorship including value-added Pellucid industry standard reports (2012 State of the Industry, Outside the Ropes, Monthly Weather Impact Tracking (market-level), 2012 Top 25 US Golf Markets Scorecard and 2012 Industry Consumer Franchise Health Scorecard) at a slight discount vs. the six month sponsorship rate. Sponsorship provides exposure to approximately 26K industry leaders and followers and associates your brand with Pellucid’s effort to expand intelligent discussion and provide guidance in navigating some of the most challenging issues facing our industry today. For more information or to sign up for a commitment to the 2013 season contact Editor-in-Chief Jim Dunlap (760-212-3714, jdgolfer@cox.net).
If you know of associates who would benefit from the topics and insights covered in this issue, feel free to forward this email and encourage them to register on the Pellucid website (http://www.pellucidcorp.com/news/elist) to join the conversation, discussion and debate.
Contact:
Jim Koppenhaver, President, Pellucid Corp.
jimk@pellucidcorp.com
www.pellucidcorp.com