Beverly Hills, Calif. – Premium golf accessories innovator G/FORE is greeting the new year from its brand new Beverly Hills headquarters. And to add to the excitement, the colourful golf glove and accessories maker has a new name joining its impressive pro roster: Swedish-born PGA Tour star Jonas Blixt.
In only his 19th PGA Tour start, the rising talent and Florida State University graduate won the 2012 Frys.com Open. He’s since taken the top spot at the 2013 Greenbrier Classic, finished fourth at the 2013 PGA Championship, and secured his place at the 2014 Masters Tournament. This season looks to be the 29-year-old’s biggest yet.
“I’m a super fierce competitor,” Blixt says. “I count on my equipment to perform at the very top level, and G/FORE’s gloves exceed even my high standards. Plus, G/FORE’s designs just look so cool.”
“”I love our new Beverly Hills studio, and I’m very excited to have Jonas on board with the brand,” says G/FORE founder-designer Mossimo Giannulli. “He’s a young guy with immense talent and a stylish European flair. I can’t think of a better ambassador to help G/FORE tee off into 2014. And we’re just getting started with the surprises for this year.”
Since debuting its colourful glove line at the 2011 PGA Merchandise Show, G/FORE has become the glove brand of choice for a wide range of stylish golfers – from professionals like Tom Watson, Robert Rock, Ricky Barnes, Alex Cejka, Rick Smith and Tommy Armour III to celebrities such as Wayne Gretzky, Bill Murray and Kings of Leon’s Nathan Followill, to weekend warriors and clubhouse regulars alike.
Crafted from grade-AA Cabretta leather, G/FORE gloves meet USGA specifications. G/FORE gloves and accessories are now worn in competition by pros on the PGA, Champions, European, Japan and LPGA Tours.
About G/FORE
G/FORE is a privately held, California-based golf glove and accessories brand under designer-founder – and avid golfer – Mossimo Giannulli’s Dirty Bird Productions (DBP) management group. Giannulli founded the billion-dollar clothing company Mossimo Inc. in 1987 and brokered a first-ever designer-exclusive distribution deal with Target in 2000. Rooted in the style established by golf’s Scottish forebears – dandified knickers, tartan sweaters and argyle vests – G/FORE promotes a simple evolution: colour. Visit www.gfore.com for more.
Contact:
Brittney Souders
310.558.2869
brittney@gfore.com
