The Grain promises to “Change Your Read”
Portland, Ore. (Feb 27, 2014) – Golf Media Network (GMN) and The A Position have rebranded their popular electronic magazine with a new name: The Grain, which will be published seven times in 2014 and delivered to as many as 1.9 million readers per issue via partnerships with more than 30 state and provincial (Canadian) golf associations, as well as through other partners. For 2014, GMN also adds Shotzoom, makers of leading golf GPS apps including GolfShot and TOURCaddie to its list of distribution partners.
Executive editor Jeff Wallach says, “In the same way that the grain in a putting surface effects the way a golfer reads a putt, our new magazine aims to change the way golfers read about our sport. We’ll deliver an interactive publication full of in-motion graphics, slide shows, video, podcasts, and other treats as we tell stories that readers just won’t find in other golf magazines.”
GMN will kick off the spring golf season with its first issue on March 1, follow with editions dedicated to each of the Majors and the Ryder Cup, and finish the year with a travel issue in November. The Grain will debut with a must-see cover photo of Natalie Gulbis gracing the first issue, and feature celebrities both in and out of golf throughout the year. The best writers, photographers, and videographers in the business will also deliver returning features such as Majors Handicapping Guides, What to Watch For, Golf Road Warriors videos, and the wildly popular “A List,” covering topics including “What’s Great About Golf in Ireland,” “April Fool’s Golf Headlines We’d Like to See,” and much more.
“This year we’ll also deliver great contests, such as an opportunity to win a round of golf with Natalie Gulbis, compliments of our friends at National Golf Management in Myrtle Beach,” Wallach added. “Last year’s magazine enjoyed an eye-popping 30%+ open rate, proving that readers want fresh, irreverent golf content delivered in a creative way that print magazines and most flip-book publications just can’t manage.”
Wallach said, “We’re grateful to our dedicated golf association partners who work hard every day to grow and improve our great game and who have agreed to distribute our publication to their members. We’ll continue our efforts to support participating associations in their missions by sharing all revenue with them.”
Golf Media Network is proud to welcome the Golf Course Superintendents Association of America, The Alberta (Canada) Golf Association, The Golf Association of Philadelphia, Golf Newfoundland (Canada), The New Hampshire Golf Association, The New Brunswick (Canada) Golf Association, The Rochester (New York) District Golf Association, and The Toledo (Ohio) District Golf Association as its newest publishing partners. They join more than two dozen other associations, including associations in British Columbia, the Carolinas, Florida, Michigan, New York, and Oklahoma.
Golf Media Network’s TheAPosition.com is a portfolio of websites featuring the world’s best golf and travel writers. The term “The A Position” refers to the best place a golfer can land his tee shot. On the web, it refers to the site readers will want to land on for great golf and travel journalism.
Contact:
Jeff Wallach
Executive Editor/Managing Partner
(O) 503-236-1793
(C) 971-242-9454
jcw@teleport.com
Karen Moraghan
Hunter Public Relations
(O) 908-876-5100
(C) 908-963-6013
kmoraghan@hunter-pr.com
