HitTheCourse.com launches in Kansas City
Kansas City, MO March 25, 2014: Today in Kansas City a new online tee time provider is launching. No, they aren’t just another one of the many tee time providers on the internet today. They are trying to change the online tee time landscape dramatically. They are doing it for FREE.
“We are thrilled to be opening the Kansas City and St. Louis markets this week,” said Benjie Lewis, HitTheCourse.com’s President. “We know that there are a lot of competitors in the online tee times market, but none that are providing the service free of charge to the golf course and to the golfer.”
Just in time for the golf season for most of the country, HitTheCourse.com will launch in the next few weeks across the nation. The team from HitTheCourse.com is compromised of some of the people that helped to start the online tee time industry over 12 years ago and two former PGA Professionals, so they know what they are doing and they feel that they know what the golf courses and the golfer want from an online tee time provider. “It’s 2014, a golf course shouldn’t have to pay to be on a website that allows them to sell their tee times to the public, and golfers shouldn’t pay a premium to book a tee time online,” said Bob Euston, HitTheCourse.com’s Vice-President of Sales. Euston continues to say, “we feel that both sides of that transaction should be free, so we decided to make that happen.”
The idea of a completely free online tee time website came about last year when Lewis and Euston, who started Lastminutegolfer.com in the Midwest in 2002, were sitting at a restaurant and talking about what they could do to help golf courses to get away from the current online tee time providers who mostly have a “trade” business model. “Our first idea was to charge $49/month to be on this new website, but after a little more thought, we decided to go with the free idea, ” Euston said.
The average online tee time provider that is using trade to invoice the golf course is making somewhere around $1,000/month per golf course. HitTheCourse.com has a goal of trying to make that amount of revenue from an entire market instead of from each course. “We feel that taking $1,000/month from a golf course that is probably struggling to keep the doors open is just not the right thing to do,” said Lewis. Instead, HitTheCourse.com offers courses the ability to be on their website and promote their course’s tee times for free. It’s not an introductory offer, it will always be free. The way they make money is by selling the high visibility spots located at the top of the page to golf courses that want that product placement for $49/month, and that is only offered to 10%-20% of the courses in a market. So, 80%-90% of golf courses will never pay a dime for this service.
“We know it’s a crazy idea to offer this service for free, but it’s time for someone to try to actually help out the golf courses” said Euston.
Contact:
Benjie Lewis, President
benjie@hitthecourse.com
Direct: 816.699.3457
