GRANBURY, Texas – May 14, 2014 – HIRZL, the #1 Golf Glove in Long Drive with 10 victories in the past several seasons, is pleased to announce that the company has chosen Read the Greens, GOLF Media to develop a comprehensive public relations strategy and campaign as well as support the HIRZL marketing team.
“We chose Read the Greens, GOLF Media because of their creative and enthusiastic approach to media relations. Their team will work directly with the HIRZL Sales and Marketing division to create awareness for the company, its high performance golf gloves and its professional tour programs,” commented HIRZL Vice President of Sales & Marketing Steve Gray.
HIRZL has distinguished itself as a category leader in high performance, technical, sports gloves. Their innovative glove technologies has earned an exclusive 2013 Golf Digest “Hot List” ranking which is determined by the industry’s leading panel of judges and golf writers. In addition, HIRZL was the only boutique brand recognized in the prestigious test.
“We are looking forward to working with HIRZL. Their innovative and scientific approach to developing gloves is unrivaled in golf. Our first initiative is to produce a targeted sampling program so the media and retail community can see firsthand how HIRZL gloves make the human hand perform more efficiently,” said Read the Greens, GOLF Media Director Vanessa Price.
About Read the Greens, GOLF Media:
The key principles at Read the Greens, GOLF Media are Vanessa Price and Tracy Nackel. The duo have over 25 years of public relations experience in the golf industry specifically. Together they’ve enjoyed providing results-driven public relations, marketing and advertising services. Their reputation amongst the golf media is unsurpassed and their client roster noteworthy. Currently, they represent Belding Golf Bags, Sky Caddie, Tathata Golf, Tustin Ranch Golf Club, The First Tee of Orange County and FOURTEEN GOLF. The partnership was developed to better service their existing and new clients. Unlike many media agencies, Price and Nackel take pride in handling their accounts personally. From strategic planning to campaign implementation, to weekly conferences, the two employ a hands-on approach.
About HIRZL:
HIRZL, headquartered in Switzerland, with North American operations based in Granbury, TX, is a leading specialist for high performance sports gloves. HIRZL’s focus is solely on gloves with products specifically designed for golf and cycling, which is in contrast to many sports manufacturers with wide ranges of products spanning equipment, shoes and fashion. HIRZL’s gloves are designed with the latest scientific, technical and ergonomic mechanics data on how sports equipment is used on the hands. The company philosophy is based upon the firm belief that gloves are an essential part of the equipment for many types of sports. When gloves are used in sports, they become the only true link between the hands of the sportsperson and their equipment.
HIRZL Gloves Manufactured for The “Ultimate Glove Experience:”
HIRZL manufactures their high performance gloves with only the finest genuine leather, natural kangaroo or cabretta leather which has been additionally tanned with a propriety technology. The leather is individually stretched by hand and table cut, effectively ensuring the direction of stretch is controlled in each piece. For ventilation comfort a membrane directs the airflow and breathability characteristics to create a micro-environment for the skin to breathe more easily. The stretch fit feature provides a strategically based perfect fit and wearing comfort. All HIRZL gloves are constructed with a 45-degree “Pre-curved finger system” in consideration to the natural curvature of the hand and to avoid bunching effects and guarantee a perfect fit. For addition comfort, a sweat band made with terry towel absorbs sweat and water at the wrist area which also has a warming effect when temperatures are low.
HIRZL Tour Support:
HIRZL gloves deliver the “Ultimate Glove Experience” and golfers who teach or play professionally rely on the characteristics these high performance gloves produce including legendary teaching professional Dave Pelz. He endorses HIRZL and provides HIRZL gloves at The Dave Pelz Scoring Game Schools. Golfers who compete for distance on the Long Drive of America Tour have elevated HIRZL to the #1 Golf Glove in Long Drive. The company and its high performance gloves have won 10 RE/MAX World Championships in the past three years and in seven divisions.
The HIRZL Professional Staff list is as follows: Bobby Peterson, Bobby Wilson, Chris Ahman, Dan Awe, David Brinker, Dustin Merrill, Eric Lunt, Graden Kirksey, Heather LeMaster, James East, Jeff Crittenden, Jeffrey Z. Williams, Kyle Blakely, Liebelei E. Lawrence, Line Vedel, Lynn Ray, Natalie Sheary, Rob Tiettmayer, Sandra Carlbora, Tim Burke, and Tom Garber.
Contact:
Vanessa Price
Read the Greens, GOLF Media
714-544-6515
Tracy Nackel
Read the Greens, GOLF Media
760-420-1602
