Palm Desert, CA – Ross Kvinge, a 35-year veteran in the golf business and current President and CEO of Powerbilt Golf, one of the leading golf equipment manufacturers and producers of junior golf clubs, understands the importance of engaging and increasing youth participation for the future growth of the game.
To further enhance his position as a leader in junior golf, Kvinge has acquired a TGA Premier Junior Golf (TGA) franchise in the Coachella Valley in Palm Desert California.
“PowerBilt has been a national partner and equipment supplier with TGA for 10 years and we have been able to grow with them and see the enormous impact their model has on kids, communities, and growing the game,” Kvinge said. “With all our junior initiatives as an equipment manufacture being part of a TGA franchise in our local market is a natural fit.”
Prior to starting his own business, Kvinge worked for Spalding Sports as brand manager for Spalding Club division and director of marketing for the Top-Flight club division. He was soon recruited by Jack Nicklaus to run the sales for Nicklaus Golf Equipment as their vice-president of sales. He started in the golf business in Seattle, and transferred to Palm Springs where he spent 15-years with Palm Springs Golf equipment before moving to Powerbilt.
“As a longtime manufacturer involved in the golf industry we have seen and participated in many platforms for juniors to participate in, however we feel the TGA Junior Golf program is the leader in reaching, engaging, and retaining youth,” Kringe explained.
TGA Premier Junior Golf of Coachella Valley is expected to engage thousands of participants by introducing the sport of golf to children at elementary and middle schools, child care centers and community based organizations through a multi-level instruction curriculum that enriches young people’s lives through physical fitness, health and nutrition, education and character building.
“Having a longtime golf industry executive such as Ross invest in a TGA franchise is a testament to the success that our self-sustaining business model is having in the industry,” said Steve Tanner, chief operating officer of TGA. “With his experience in sports and being in the business of developing junior golf equipment, he will successfully implement our school-based business model and impact the local community in many ways.”
About TGA Premier Junior Golf
TGA Premier Junior Golf (TGA) has been enriching the lives of youth for the past 10 years through its school-based youth golf programs. It is an innovative franchise model for self-starters who enjoy working with children in a business venture that provides a unique entry into youth sports, education and the golf industry. TGA makes golf affordable and accessible through consistent programs that offer physical education and after-school programs at elementary and middle schools, childcare centers and community centers.
Entrepreneur Magazine named TGA a “Top 10 Franchise Value” in 2010 based on total startup costs, as well as No. 295 on the Magazine’s Franchise 500 rankings in 2012. In addition, the publication has ranked TGA among the top children’s fitness, low-cost and home-based franchises the last few years.
TGA is a national supporting organization of the After School Alliance and Lights on After School, and is a corporate advocate and national partner of the President’s Challenge on Physical Fitness, Golf Coaches Association, as well as the National Council of Youth Sports. TGA’s curriculums are also approved by the United States Golf Association (USGA) under the Rules of Amateur Status.
For more information about TGA Premier Junior Golf visit www.playtga.com.
Contact:
TGA of Coachella Valley
Ross Kvinge – Owner
(760) 272-9194
rkvinge@playtga.com
TGA Premier Junior Golf
Kevin Frisch – Public Relations
(989) 614-0241
kevin@playtga.com