Counterbalanced grip being chosen by wave of leading players
(SCOTTSDALE, AZ) – Boccieri Golf’s award-winning Secret Grip continued its outstanding momentum on the PGA Tour, with a top-five finisher, the opening-round leader and a winner of multiple major championships among several players relying on the product during the Quicken Loans National this past weekend at Congressional Country Club in Bethesda, MD.
The top-five finisher – who switched to Secret Grip on his putter at the Travelers Championship and subsequently placed top-five – is among scores of elite players worldwide reaping the performance benefits associated with the Jack Nicklaus-endorsed product. It allows players to easily counterbalance putters and full-swing clubs from any manufacturer for an instant boost in performance.
“This isn’t just one guy or one club, it’s a host of the world’s best golfers simultaneously embracing the technology we offer,” says Stephen Boccieri, President and CEO of Boccieri Golf. “By embodying the approach that Jack Nicklaus used to win each of his 18 majors, we’re ushering in a sea of change that will reverberate across all levels of the game.”
Secret Grip features a proprietary tungsten insert in the butt-end, combined with a rubber compound 40-percent heavier than standard. Together, these attributes raise the club’s balance point, encouraging greater consistency and improved performance both for full-swing clubs and putters.
Available in three sizes – Classic, Midsize and Jumbo – the putter version of the Secret Grip has been adopted by scores of Tour pros worldwide since being introduced in 2013.
For a limited time, the company is offering a no risk replacement guarantee on the full-swing versions of the Secret Grip. This bold, never-before-seen promotion puts the Secret Grip to the test by offering a trial period wherein customers can return the products if not completely satisfied and receive replacement grips of their choice at absolutely no cost. New models for 2014 include a specially-designed full-cord option, patriotic color updates – red, white, blue – and a thicker midsize option.
The Secret Grip range is currently available at Dick’s Sporting Goods, Golf Galaxy, PGA TOUR Superstore and www.SecretGrip.com.
For more information: www.boccierigolf.com, 888.788.8374.
About Boccieri Golf
Founded in 2004 by Stephen Boccieri, the company’s popular Heavy Putter collection and Control Series line of full-swing products were the first to integrate counter balance principals. This unique approach to club design is proven to benefit golfers of all abilities, as strategically placed weight in the butt-end of the shaft produces a higher balance point for smoother, more repeatable swings from driver through putter. Boccieri Golf’s Secret Grip, endorsed by Jack Nicklaus, is its latest innovation.
The company opened a state-of-the-art Research and Performance Center at 15816 N. Greenway-Hayden Loop in Scottsdale in 2012. Coinciding with significant growth in demand for the entire Boccieri Golf portfolio, the 9,000-square-foot facility offers a variety of services, including custom club fitting, high-tech swing analysis and practice time on life-like simulators.
Boccieri Golf equipment has played a key role in victories on every major professional Tour worldwide. In addition, its products have received vast critical acclaim from a variety of respected golf and lifestyle media outlets.
Contact:
Bill Feidler
Buffalo Communications
703.615.4034
bfeidler@buffalocommunications.com
www.buffalocommunications.com
@buffalocomm
