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Srixon Wins 2014 Clio Sports Award For 'Journey To Better' Campaign

July 24, 2014

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HUNTINGTON BEACH, CA – July 21, 2014 – Srixon® is extremely pleased to announce that its “Journey to Better” campaign has received a Silver Award for Best Long Format Video Campaign in the ‘Athlete’ category at the 2014 Clio Sports Awards ceremony, held last week at Cipriani Midtown in New York City.
“It’s an extreme honor to even be nominated for a Clio Sports Award,” said Todd Harman, President of Cleveland® Golf/Srixon. “But earning a silver award at such an esteemed international competition not only validates the message behind our ‘Journey to Better’ campaign, but it speaks volumes about the creative team we have assembled here at Srixon.”
The CLIO Awards are arguably the world’s most recognized awards competitions for advertising, design and communications. This year’s launch of Clio Sports and the inaugural Clio Sports Awards honors breakthrough work in sports marketing and advertising globally. The CLIO’s iconic statue remains the most widely recognized and coveted symbol of the industry’s creative accomplishments.
For more information on Clio Sports and the Clio Sports Awards, please click on the links below:
Clio Sports: http://www.cliosports.com/
Silver Medal Winner: http://www.cliosports.com/winners/2014/film/entry/TheJourneyToBetter
Clio Sports Winner’s list: http://www.cliosports.com/winners/2014/film/
For more information on Srixon’s ‘Journey to Better’ campaign, please visit: http://srixon.com/thejourney/
For more information on Cleveland Golf/Srixon, XXIO® and Never Compromise® or their staff players, please visit www.clevelandgolf.com, www.srixon.com, www.xxiousa.com and www.nevercompromise.com.
ABOUT Cleveland® Golf, Srixon®, XXIO® and Never Compromise®:
Based in Huntington Beach, CA, Cleveland® Golf, Srixon®, XXIO® and Never Compromise® are all part of the DUNLOP SPORTS CO. LTD family and each brand enjoys a strong presence on competitive tours worldwide. Their professional staffs include players such as Graeme McDowell, Keegan Bradley, Inbee Park, as well as many others. Cleveland® Golf, founded in 1979, is a leading equipment manufacturer specializing in short game technologies and solutions that benefit all golfers. Srixon®, with more than 80 years of golf ball manufacturing experience, is committed to producing the highest quality, technically innovative golf balls which offer maximum performance to golfers of all levels of ability. XXIO®, with their long standing tradition of premium golf clubs in Japan, brings the #1 golf brand in Japan to America. Cleveland® Golf, Srixon®, XXIO® and Never Compromise® remain steadfastly committed to providing “Tour proven, premium golf equipment to passionate golfers seeking to improve their performance while enhancing their experience playing the game of golf.” For more information, please contact Keith Patterson, PR/Media Relations Manager (714.889.5808) or visit us online at www.clevelandgolf.com, www.srixon.com, www.xxiousa.com and www.nevercompromise.com.
Contact:
KEITH PATTERSON
MEDIA & PUBLIC RELATIONS MANAGER
5601 SKYLAB ROAD
HUNTINGTON BEACH, CA 92647
(TEL) 714-889-5808
(E-MAIL) KeithPatterson@clevelandgolf.com

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