Boston, Mass., July 23, 2014 – New Balance Golf announced today that it will exhibit at the 2014 PGA Fashion & Demo Experience on August 19-20 at the Venetian Resort Hotel Casino in Las Vegas. New Balance Golf will utilize the show to debut its 2015 golf performance footwear line to the attending golf professionals and golf retailers from around the world. The company will exhibit in booth 1021.
New Balance, which entered the golf footwear market earlier this year, has been well received by athletes, retailers and consumers. The New Balance Golf footwear line is designed with the same performance standards that consumers expect from its running and walking footwear for more than a century. The brand’s innovative and athlete driven design ethos, superior fit and performance technologies have been applied in the golf collection. New Balance Golf footwear is designed for balance, stability and comfort.
“The PGA Fashion Expo & Demo Experience is a great venue for us to show our new line for 2015,” said Bruce Schilling, General Manager of Golf and Tennis at New Balance. “The show is a wonderful opportunity to meet with customers and continue to build brand awareness in the golf industry. New Balance has made huge strides in distribution and sales in just six months; we are excited about the new line and look forward to 2015.”
In 2015, New Balance will introduce four new models for men and two for women. In spikeless, New Balance has expanded the Minimus™ Collection with one new style for men which features a microfiber leather upper and one style for women that has a water resistant mesh upper. Three new cleated styles for men and women, NBG2003, NBG1701 and NBGW1001 were designed with a combination of mesh and microfiber leather uppers. The cleated models feature a lightweight, flexible, and supportive TPU outsole for stability and balance during the load-bearing phases of the swing. The cleated models also feature the new Champ® state-of-the-art One-Lok® cleat system. The revolutionary One-Lok® system simplifies the ease of cleat replacement while positioning the foot close to the ground for superior feel, traction and balance.
New Balance Golf Footwear is designed and manufactured by New Balance licensee Klonelab, LLC and available in golf shops, golf specialty stores and online at newbalance.com. Select styles area available in D, 2E, and 4E widths for men and in B and D widths for women. The collection’s MSRP ranges from $119.95 to $159.95.
New Balance, headquartered in Boston, MA has the following mission: Demonstrating responsible leadership, we build global brands that athletes are proud to wear, associates are proud to create and communities are proud to host. New Balance is currently the only major shoe company that manufactures athletic footwear in the U.S. with 25% of our sales in the U.S. produced at five New England facilities. The company also operates a manufacturing facility in Flimby, U.K. New Balance employs more than 4,000 associates around the globe, and in 2012 reported worldwide sales of $2.39 billion. To learn more about how New Balance Makes Excellent Happen, please visit www.newbalance.com.
Contact:
New Balance Golf
Jackie Beck
jackiebeck00@hotmail.com
860.304.3643
