Industry’s first counterbalanced grip rapidly adopted at all levels
(SCOTTSDALE, AZ) – Boccieri Golf’s award-winning Secret Grip continues to build momentum on professional Tours worldwide, as a top-five finisher at the Boeing Classic relied on the counterbalanced grip in his driver, fairways woods, hybrids, irons and wedges to navigate the difficult TPC Snoqualmie Ridge in Snoqualmie, WA.
A Champion’s Tour rookie, the player began using the Secret Grip at the beginning of the season and has notched six top-10 finishes, including two in major championships. He joins a large and growing number of Tour players who are reaping the performance benefits associated with the Jack Nicklaus-endorsed product.
Designed to be installed quickly and affordably, the grips’ heavier weight (92 grams) raises the club’s balance point, promoting consistently crisp contact for greater control and distance.
“The benefits of our innovative counterbalanced technology speaks for itself, as we continue to see great results from players on all major professional Tours,” says Stephen Boccieri, President and CEO of Boccieri Golf. “These grips are not just beneficial for professionals, however, as players of all levels will experience are more repeatable and reliable swing, resulting in lower scores.”
For a limited time, the company is offering a no risk replacement guarantee on the full-swing versions of the Secret Grip. This bold, never-before-seen promotion puts the Secret Grip to the test by offering a trial period wherein customers can return the products if not completely satisfied and receive replacement grips of their choice at absolutely no cost. New models for 2014 include a specially-designed full-cord option, patriotic color updates – red, white, blue – and a thicker midsize option.
Not only endorsed by the legendary Nicklaus, who relied on counterbalanced clubs to capture 73 PGA Tour titles and 18 major championships, the Secret Grip also has a strong proponent in famed teacher Rick Smith. Consistently ranking among the world’s top-10 instructors, Smith appears in company marketing and integrates the benefits of the Secret Grip into curriculum at his renowned academies.
The Secret Grip range is currently available at Dick’s Sporting Goods, Golf Galaxy, PGA TOUR Superstore and www.SecretGrip.com.
For more information: www.boccierigolf.com, 888.788.8374.
About Boccieri Golf
Founded in 2004 by Stephen Boccieri, the company’s popular Heavy Putter collection and Control Series line of full-swing products were the first to integrate counter balance principals. This unique approach to club design is proven to benefit golfers of all abilities, as strategically placed weight in the butt-end of the shaft produces a higher balance point for smoother, more repeatable swings from driver through putter. Boccieri Golf’s Secret Grip, endorsed by Jack Nicklaus, is its latest innovation.
The company opened a state-of-the-art Research and Performance Center at 15816 N. Greenway-Hayden Loop in Scottsdale in 2012. Coinciding with significant growth in demand for the entire Boccieri Golf portfolio, the 9,000-square-foot facility offers a variety of services, including custom club fitting, high-tech swing analysis and practice time on life-like simulators.
Boccieri Golf equipment has played a key role in victories on every major professional Tour worldwide. In addition, its products have received vast critical acclaim from a variety of respected golf and lifestyle media outlets.
Contact:
Bill Feidler
Buffalo Communications
703.615.4034
bfeidler@buffalocommunications.com
www.buffalocommunications.com
@buffalocomm
