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Ecco Staff Player Fred Couples Wins Champions Tour Shaw Charity Classic

September 3, 2014

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Claims 11th title in Ecco Hybrid shoes with E-DTS outsole technology

(Londonderry, NH) – Danish company ECCO – a leading manufacturer of innovative footwear – confirms that Staff Player Fred Couples wore its award-winning BIOM Hybrid golf shoes featuring E-DTS outsole technology en route to winning the Shaw Charity Classic this past weekend at Canyon Meadows Golf & Country Club in Calgary, Alberta, Canada.

Showcasing the ECCO logo on his headwear, Couples shot a course-record, 9-under 61 on Sunday, highlighted by eagles at Nos. 11 and 18. That brought him from four-back starting the round into a tie for the lead at the end of regulation. He then claimed the title – his 11th career Champions Tour crown – with a tap-in birdie on the first playoff hole.

“To come back and win is a great feeling,” said Couples. “I consider this to be a nice, tricky, tough little course and no bogeys is good.”

The 54-year-old opened the week with rounds of 68 and 66, and surged to the top of the leaderboard on his final nine. A chip in from the primary rough on the 18th earned him one of the day’s biggest ovations.

“Fred’s game is truly ageless,” says Jesper Thuen, Global Sponsorship, PR & Event Manager – ECCO Golf. “Whenever he tees it up, regardless of the competition, he’s a threat to go low and earn a victory.”

Like all ECCO shoes in the hybrid category the company pioneered, BIOM Hybrid is built atop the patented E-DTS outsole boasting approximately 100 moulded traction bars and 800 traction angles. Constructed from TPU – a highly durable, wear-resistant material – these elements provide superb, Tour-quality grip.

E-DTS combines with another patented innovation – NATURAL MOTION technology – to provide the exceptional levels of comfort, stability and traction for which ECCO is renowned.

In addition to Couples, the ECCO Golf collection is endorsed by scores of Tour stars worldwide, including Ernie Els, Graeme McDowell, Thomas Bjørn, Marcel Siem, Thongchai Jaidee, Andreas Hartø, Wu Ashun, Will Wilcox, JB Hansen, Belén Mozo, Caroline Masson and Gerina Piller.

About ECCO

More than 350 million pairs of ECCO shoes have walked the earth since 1963, when Karl Toosbuy founded the company in Denmark. ECCO is one of the few major shoe manufacturers in the world to own and manage every step of the shoemaking process – from leather production through manufacturing in its own factories and all the way to its stores. ECCO’s Scandinavian design philosophy, “The shoe must follow the foot”, is guiding the company. ECCO creates high-comfort, functional, stylish shoes and timeless bags, accessories, small leather goods and shoe care products. Still family owned, ECCO is headquartered in Denmark and employs more than 19,500 people of 57 nationalities worldwide. ECCO products can be found in the 1,100 ECCO stores and 14,000 other sales locations in 85 countries.

ECCO USA is based in Londonderry, New Hampshire. For more information: www.eccousa.com, 800.886.3226

Contact:
David Griffith

Buffalo Communications

703.395.0404

dgriffith@buffalocommunications.com

www.buffalocommunications.com

@buffalocomm

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