Momentum continues to build for golf’s first system combining GPS, live stat tracking and tour analytics
(STAMFORD, CT) – Arccos Golf, LLC – maker of the first club-to-cloud™ system offering GPS, live stat tracking and tour analytics – announces that ArccosGolf.com has earned the 2014 WebAward as Best Sports Website.
Launched this May in conjunction with the ARCCOS™ pre-order campaign, the site boasts an exceptional user experience driven by powerful imagery, integrated video, digestible information and simple navigation. It was designed and developed by Digital Surgeons, a full-service creative agency that acts as a startup incubator and accelerator to help brands connect with consumers.
Founded in 1997 and presented by the Web Marketing Association, the annual WebAward Competition is the premier award recognition program for Web developers and marketers worldwide. Independent expert judges from around the world review sites in 96 industries, honoring the best for outstanding achievement. Previous winners in the Sports category include Nike Basketball, the US Open (tennis) and DirecTV NFL Supercast.
“We partnered with Digital Surgeons to create a site that inspires retailers, consumers and gift givers to engage with ARCCOS,” says Sal Syed, CEO and Co-Founder of Arccos Golf. “It educates and excites while clearly conveying our system’s unique ability to help golfers connect with their game and improve performance.”
Premiering this November at retailers nationwide, ARCCOS ($399) features a set of 14 virtually weightless sensors. Each is easily attached to the end of a club grip. Once paired via Bluetooth to the ARCCOS iPhone app, the system seamlessly integrates with a golfer’s game, requiring no alterations to pre-shot routines, additional devices, tapping or other hindrances to enjoyment and improvement.
Along with GPS for more than 16,000 courses in North America, ARCCOS captures critical data for your game, providing players with instant access to information on distances hit, club averages, driving accuracy, greens in regulation, sand saves, putts and more. This helps golfers identify patterns and refine tactics before, during and after each round.
“This site serves as the ideal springboard for launching ARCCOS into the consciousness of retailers and consumers,” says David Salinas, CEO and Co-Founder of Digital Surgeons. “It’s a powerful showcase for the system’s leading-edge technology, which has a substantial, positive and long-lasting impact on golfer performance.”
Further bolstering the system is the proprietary ARCCOS Tour Analytics platform developed in conjunction with golf’s most renowned statistician, Peter Sanders. Drawing from Sanders’ work with PGA Tour star Zach Johnson and many others, it automatically breaks down a players’ handicap into five key components – driving, approach, chipping, sand game and putting. This allows players to:
• Gain insight into what every shot means
• Understand exactly how each part of their game contributes to scoring
• Explore comparative data in each of the five components from golfers with the same handicap
• Evaluate patterns across their entire golf history, supporting refinement of on-course tactics
More than just a great tool for the individual users, ARCCOS is utilized by top instructors. It helps their students recognize and correct faults, such as club distance gaps, noticeable shot dispersion patterns and other problem areas.
Led by a team of Ivy League engineers, rocket scientists, PhD’s and designers, Arccos Golf is named after a function of advanced mathematics. The ARCCOS system is a Callaway Open Innovation Partner.
For more information or to view a demo video: http://arccosgolf.com/.
Get social: @arccosgolf, Facebook
About Arccos Golf, LLC
Arccos Golf, LLC provides game-changing connected technology products for golfers. The company aims to revolutionize the golfing experience by integrating GPS stat tracking with a sophisticated platform that generates comparative data which helps golfers truly evaluate their game. Founded by dedicated golfers and entrepreneurs Sal Syed and Ammad Faisal, Arccos is based in Stamford, CT. The Arccos system is a Callaway Open Innovation Partner with venture capital funding provided by LaunchCapital.
About Digital Surgeons, LLC
Digital Surgeons is a New Haven, Connecticut-based, independently owned, creative agency and startup incubator and accelerator that aligns with companies to craft innovative marketing communication strategies and brand experiences. Previously the agency has worked with Barneys New York & Lady Gaga, Fender Music Company, CamelBak, Unilever, Sharp Electronics, Epic Games and the United States Tennis Association. For more information, visit www.digitalsurgeons.com.
Contact:
Bill Feidler
Buffalo Communications
703.615.4034
bfeidler@buffalocommunications.com
www.buffalocommunications.com
@buffalocomm
