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Chase54 Supports The Ta-Tas&Reg; For Breast Cancer Awareness Month

October 10, 2014

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FOR IMMEDIATE RELEASE – CHASE54 has continued its partnership with Save the Ta-tas® to offer its Limited Edition Golf Tech Tee in October. The company supports the notion that on the pathway to perfection, it’s important to give back along the way. 100% goes back to the Save the Ta-tas Foundation, who together with the Concern Foundation, have raised more than $41 million to cultivate outstanding young scientists and to sustain the progress in prevention and treatment of cancer.

“The golf industry is unique in that it draws in the most supportive and incredible people,” says Lulu Faddis, Chief Designer and Creative Director for CHASE54. “Doing good feels great, and by offering something to the industry that upholds these standards, we hope to give people another look into who CHASE54 is at our core,” she adds. “In the future, we will expand the ways we make a difference in the world and today, we invite both men and women to stand with us and wear pink,” Faddis says.

The CHASE54 Save the Ta-tas T-Shirts are beyond a standard cotton tee, as they’re created with a blend of 55% Green-Plus Polyester (from recycled PET bottles) and 45% Cotton. They feature a soft hand, even with the moisture-wicking qualities. The tech T-shirts also feature odor management and will not shrink when washing. The company is empowered to bring this innovative technology alive because it is a vertical apparel producer with 30 years of manufacturing experience. The new brand embarks upon technology innovation faster than some of the largest labels in the world.

SAVE THE TA-TAS TECH TEE FOR WOMEN – $30

SAVE THE TA-TAS TECH TEE FOR MEN – $35

“Our licensees are part of our family, says Julia Fikse, Executive Director & Founder of Save the Ta-tas. When we celebrate the impact we’ve made, it is only because of each and every person who purchases Save the Ta-Tas products to raise dollars and awareness around a disease we can fight harder,” she says. It comes down to every shirt, every person, every purchase and donation that keeps our good work going,” she says.

The Save the Ta-tas Foundation and Ta-tas Brand was created by clothing designer Julia Fikse as a way to fight breast cancer using laughter and fun as a way to fight a serious disease. Her playful line of T-shirts and accessories include messages such as “save the ta-tas” and “caught you lookin at my ta-tas.” Her messages of hope and humor have reached thousands of victims and survivors of breast cancer and have helped them to fight the disease with both strength and courage. Members of Fikse’s own family had been diagnosed with breast cancer and thanks to the inspiration of their journey and her belief that a positive spirit helps the fight, the idea for Ta-tas® Brand was born.

Ta-tas Brand was started in 2004, organized as a cause-related company and quickly emerged as leader in cause marketing. Founded in 2008, Save the Ta-tas® Foundation is a private, non-profit, 501(c)3 organization that is dedicated to battling cancer at every stage by supporting breakthrough breast cancer research, awareness, education, community service and more. To date, almost $1 Million has been donated to fight breast cancer. http://www.savethetatas.org/

For more information surrounding Save the Ta-Tas or CHASE54, please contact: Amy Yanda-Lee amy@chase54.com or 877.718.2121 x 801.

ABOUT CHASE54: Based in New York and with a new design room and studio in La Quinta, CA, Chase54 is a lifestyle brand created for golfers and beyond. Founded and backed by 30 years of garment manufacturing excellence and more than 400 million garments produced, Chase54 offers golf apparel for both men and women with phenomenal styling and superior fabrics, all at an affordable price. To learn more about the brand, visit www.chase54.com

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