WIXOM, Mich. – SuperStroke, the leading oversize putter grip on tour, is pleased to announce that Greg Sabella has joined its team as the Vice President of Marketing effective immediately.
Sabella brings 20 years of experience in the golf industry to SuperStroke. For the past 17 years he worked for Callaway Golf in a variety of sales, product management and marketing roles, most recently as the Director of Marketing for Odyssey Golf and Callaway Golf Balls.
In his new role, Greg will be responsible for the organization’s marketing strategies, marketing communications, and public relations activities, both external and internal.
“I’m extremely excited to have such a tremendous opportunity to work with such a great company like SuperStroke,” Sabella said. “The SuperStroke brand continues to grow each year and is constantly bringing new and innovative products into the marketplace.”
In Sabella’s most recent position at Odyssey he worked with SuperStroke to market a 15-inch grip with an adjustable weight plug in the butt end of the grip. This allows golfers to add 5, 15 or 30 grams to the grip depending on the player’s stroke and weight preferences for counterbalancing. The grip is currently offered on the Odyssey Tank putter, which produced several wins on the tours last season.
“We are thrilled to have Greg join the SuperStroke team, said Dean Dingman, President of SuperStroke USA. “Our team has worked closely with Greg over the past couple of years. With his extensive knowledge, we will continue to grow the SuperStroke brand across the pro tours and with golfers worldwide.
SuperStroke (www.superstrokeusa.com) makes grips that are long lasting and extremely shock absorbent. The company’s patented parallel technology allows for even pressure in both hands, while eliminating added tension in the wrist and forearms. This unique design allows golfers’ arms to swing more freely reinforcing a pendulum-style putting stroke.
SuperStroke grips are designed with a high-tech polyurethane material featuring cross traction technology that improves feel and tackiness. The cross traction technology combined with SuperStroke’s patented parallel technology further increases consistency and lowers scores for every level of golfer, even professionals.
ABOUT SUPERSTROKE
Jason Dufner and Jordan Spieth are the global ambassadors for SuperStroke. Using SuperStroke’s Flatso Ultra, Spieth finished the 2013-2014 season ranked first in One-Putts Per Round, tied for first in Total One-Putts Inside of 5 Feet, was second in Overall Putting Average and second in Putts Per Round. He had eight Top 10 finishes in his second season on the tour and finished ranked 15th in the FedEx Cup standings and 13th in the Official World Golf Rankings. Dufner currently plays the 17-inch Slim 3.0 grip and finished the season with four Top 10 finishes.
Contact:
SUPERSTROKE GOLF:
Greg Sabella
Vice President of Marketing
(760) 271-0627
greg@superstrokeusa.com
MEDIA CONTACT:
Mike Leonard
Communications Director
Golf Marketing Services
407-347-7244
mike@golfmarketinginc.com
