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Chase54 Expands Sales Leadership Team

January 16, 2015

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Chris Reyna named vice president of sales

FOR IMMEDIATE RELEASE – In response to continued momentum, CHASE54, the growing apparel brand named for the pursuit of golf’s perfect score, has hired Chris Reyna as its Vice President of Sales, effective immediately. Reyna will join the CHASE54 Team at the PGA Merchandise Show in Orlando on January 21.

“We are thrilled to welcome Chris to the CHASE54 family,” says Lulu Faddis, Chief Designer and Creative Director for CHASE54. “He is highly regarded in this industry and has demonstrated proven growth and success with many reputable brands in the industry,” she adds. “Chris has a consistent track record of taking partnerships with key accounts and industry professionals to new heights,” she adds. “He will be a dynamic complement to our existing team,” she adds.

Reyna has more than 15 years of sales and management experience in a variety of roles for respected brands such as Bobby Jones, Tommy Hilfiger Golf, IZODG, Nike Golf and he served as Vice President of TEHAMA where he managed a sales force of 24 people. In that role, Reyna fostered and grew accounts by 20% in a brief two-year timeframe.

“When I discovered how truly unique CHASE54 is in fabric innovation and where the brand is headed, I saw an immediate opportunity to take the brand to a whole new level nationally,” Reyna says. “I’m thrilled to join Chase 54 and complement the work that’s been done to lay the foundation for this up-and-coming brand. I look forward to further developing and enhancing our relationships within the golf industry,” he says. Reyna is based in Fort Worth, Texas.

For more information on Chris Reyna or CHASE54, please contact:

Amy Yanda-Lee- Marketing & PR Director – amy@chase54.com or 877-718-2121 X801.

-Visit CHASE54: BOOTH #6363

-Visit CHASE54 online: www.chase54.com

ABOUT CHASE54: Based in New York and with a design room and showroom in La Quinta, CA, Chase54 is a lifestyle brand created by golfers for golfers and beyond. Founded and backed by 30 years of garment manufacturing excellence and more than 400 million garments produced, Chase54 offers golf apparel for both men and women with phenomenal styling and superior fabrics, all at an affordable price. To learn more about the brand, visit www.chase54.com

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