April 9, 2015 Pinehurst, N.C. – Golf apparel brand, Donald Ross Sportswear has initiated a new concept shop partnership with East Lake Golf Club that is projected to enhance overall brand awareness for both the sportswear company and the historic golf club.
A Donald J. Ross designed golf course, East Lake Golf Club offers the ideal location to commence the new program. East Lake Golf Club, one of the oldest golf clubs in Atlanta, Georgia has proudly showcased their heritage as a Donald Ross course. Motivated by their shared principles of timeless quality, service, and golf performance, East Lake Golf Club and Donald Ross Sportswear form a strategic partnership to drive both businesses forward.
The Donald Ross Concept Shop Program, designed by DR Special Projects Manager, Adam Boland and President, Rob Stein, aims at bringing more awareness to the brand while enhancing the overall experience for both the golf shop professionals and their valued customers.
“We are honored to partner with Chad Parker, Rick Burton and their professional team at East Lake,” states President, Rob Stein of Donald Ross Sportswear. “We look forward to continuing to grow our business through new collaborations and initiatives like the Concept Shop Program.”
Established in 2008, Donald Ross Sportswear is the premier men’s performance golf apparel manufacturer. Founded upon the values and principles of golf course architect, Donald J. Ross, the company develops traditionally styled garments enhanced with modern performance fabrics. Distributing exclusively to the most elite and renown golf clubs and resorts, Donald Ross maintains a controlled growth with emphasis on delivering top quality product and service to their accounts. Having expanded to over 1,000 national accounts and growing accounts abroad, the company continues to establish their unique presence in the golf apparel industry. www.djrsport.com
Contact:
Carly Hall
Donald Ross Sportswear
carly@djrsport.com
