EZLinks 360 technology platform to drive revenue for third largest golf resort in the world
CHICAGO and NEW YORK – April 22, 2015 – Crystal Springs Resort, one of the Northeast’s top golfing destinations, today announced that it signed a multi-year deal with EZLinks Golf to provide tee sheet technology and reservation services for its property. EZLinks Golf, Inc., the golf industry’s premier technology and service provider will help power operations and drive revenue for this world-class, multi-course property.
“EZLinks Golf is the clear choice,” said Art Walton, Vice President, Crystal Springs Resort. “Operating seven golf courses within a large multi-faceted resort demands a sophisticated software partner. I am confident that EZLinks’ technology and services will elevate our level of performance.”
For over 20 years, Crystal Springs Resort has maintained the reputation of an exceptional destination grounded in quality and growth. The resort will leverage the EZLinks 360 technology platform to execute dynamic pricing initiatives and maximize the average cost per round and better engage its golfer base. EZLinks 24, the industry’s foremost Reservation Center, will act as an extension of the Crystal Springs team, booking rounds and providing customer service for resort golfers 24 hours a day. In addition, the EZLinks centralized dashboard allows Crystal Springs to evaluate and respond to performance trends across all of its facilities from a single dashboard, empowering management with the tools to drive change.
“EZLinks Golf is focused on providing our partners with the technology needed to power their business and achieve their revenue potential,” said Gary Cohen, chief executive officer, EZLinks Golf. “We’re constantly innovating and investing in the needs of our clients, providing both industry leading technology as well as acting as a powerful extension of our golf courses’ customer service and technology teams.”
EZLinks is the partner of choice for eight of the top ten largest management companies across the U.S., in addition to working with some of the country’s largest municipalities, resorts and independent course owners. EZLinks continues to add new course partners as customers, with more than 1,200 courses leveraging its comprehensive suite of solutions.
Crystal Springs will also leverage the new relationship to sell tee times on TeeOff.com, the fastest growing portal in golf with more than 1,400 courses and one million golfers. Walton adds, “TeeOff.com provides Crystal Springs with an exciting new outlet to acquire new golfers and revenue.”
About EZLinks Golf, Inc.
A pioneer in online reservations and tee time services, EZLinks was founded in 1995 and currently operates the world’s largest golf reservations network as well as the industry’s highest-volume tee time call center. The company provides tee sheet management software, 24/7 live customer support, custom online booking technology, golf course web development and integrated point-of-sale, email marketing and social media tools for the golf industry. EZLinks also operates TeeOff.com (www.teeoff.com), an ecommerce site connecting golfers with tee times and exclusive deals at more than 1,400 golf courses worldwide. Discover more at www.ezlinksgolf.com.
About Crystal Springs Resort
Established in the mid-1970s, located in the rolling hills of Northwestern New Jersey’s Sussex County, Crystal Springs Resort has built itself from the ground up founded on innovation, fun and adventure. It is the third largest golf resort in the world and premier golf destination of the Northeast. Crystal Springs also offers exceptional accommodations, luxurious spas, skiing, and culinary experiences including a four-star restaurant and one of the finest wine cellars in North America. Crystal Springs provides four seasons of extraordinary entertainment and relaxation less than an hour from New York City. Learn more at www.crystalgolfresort.com.
Contact:
