FOR IMMEDIATE RELEASE – CHASE54’s hybrid model of business is carrying through to its products.
The company’s popular Kolton Short, previously only available at retail is now available online. The short will be offered as part of CHASE54’s Father’s Day promotion. The Kolton Short brings a one-of-a-kind signature fabric that will be applied to future bottoms for both men and women in the collection. The fusion of comfort, function and fashion prevails with a lightweight polyester blend and mechanical stretch for unrestricted movement- whether on the course or during or after a swim. For those who crave diversity in their wardrobe, it’s prime for summer, with the unique fabric providing unexpected comfort for all the environments people like to play in.
“As we embark upon the hottest season of the year, we felt it was critical to offer the Kolton directly to the consumer because of its popularity at retail,” says Lulu Faddis, Creative Director and Chief Designer for CHASE54. “When you touch this short with your own hand, it’s game on. When you wear it, you’ll love it,” she adds. “These shorts, designed for all terrain, all the time…are a technical short you can swim in, but made for golfers with considerate details: a zipper, breathable waterproof pocket and more. Play in it, swim in it, you cannot experience summer life without this short,” Faddis says.
100% Polyester w. mechanical stretch, 10″ inseam
Functions: DryFuze® moisture wicking, mechanical stretch
Just like the rescue club – this hybrid piece can be a game changer!
Its performance has been challenged on the hottest day of golf and the most drenched beach day.
For more information on the Kolton Short or CHASE54’s signature fabrics, visit www.chase54.com or contact Amy Yanda-Lee O: 877.718.2121 x 801 or amy@chase54.com.
ABOUT CHASE54: Based in New York and with a design room and showroom in La Quinta, CA, Chase54 is a lifestyle brand created by golfers for golfers and beyond. Founded and backed by 30 years of garment manufacturing excellence and more than 400 million garments produced, Chase54 offers golf apparel for both men and women with phenomenal styling and superior fabrics, all at an incredible value. To learn more about the brand, visit www.chase54.com
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