(RESTON, VA) Women on Course – America’s premier networking organization that introduces like-minded women to one another through golf and its amazing lifestyle – is celebrating Women’s Golf Month by hosting “Clinics Across America” to encourage and increase female participation in the game.
On Tuesday evenings in June, highly entertaining and educational clinics teach basic fundamentals and sharpen skills of female golfers in Chicago, Cincinnati, Los Angeles, Orlando, Philadelphia, Phoenix, San Diego and other major markets. For $10, participants receive 60 minutes of professional instruction in a fun and supportive environment, range ball and glass of wine (age appropriate).
Starting times vary by course; to register for a clinic near you: www.womensgolfmonth.com, 703.940.3511.
“We are thrilled to provide women nationwide with the opportunity to learn this incredible game,” says Kimberly Cayce, Chief Operating Officer of Women on Course. “Initiatives like Women’s Golf Month encourage women to take up golf, increase visibility and awareness for women golfers and send a message across the industry that women matter.”
Last year, women played 5.3 million golf rounds (21.5%) and are among the game’s largest growing demographics. With females representing 36% of all beginners and 40% of latent demand (interested non-golfers), Women on Course is introducing to and retaining tens of thousands of women in golf.
“Now more than ever, women are talking about and following golf like never before,” says Donna Hoffman, President and Founder of Women on Course. “We proudly contribute to golf’s popularity by constantly developing innovative ways to engage women and get them hooked.”
Women on Course’s unique approach of shifting focus away from score and competition has resonated across America, helping boost memberships by 200% in 2014. More than 2,000 annual golf and non-golf events serve nearly 20,000 women to improve golf skills and form lasting personal and business relationships.
More information: www.womensgolfmonth.com/2015-events, 703.940.3511.
About Women on Course
A division of Billy Casper Golf, Women on Course provides supportive and interactive settings for women to experience the golf lifestyle. Members and guests are encouraged to learn and play golf at their own pace through:
• A “Play Your Own Way” choice allows beginners to add their own rules to relieve stress and keep up with more experienced golfers
• A “Score 5 to Survive” format – tee shot, fairway approach, chip, two putts – promotes using different clubs without slow play
Fashion, fitness, travel and luxury components surrounding the world of golf are incorporated into Women on Course programming. Members enjoy free gifts; special access to private clubs; discounts on greens fees, apparel, equipment, wine and other products; golf and educational resources; contests; and forums.
Women on Course hosts golf, lunch, happy hour, wine and spa activities in Atlanta, Boston, Chicago, Dallas, Denver, Houston, Los Angeles, Philadelphia, Scottsdale, San Diego, San Francisco, Washington, DC and other major markets. Upcoming Destination Events include the “3 Day Desert Oasis” event in Scottsdale, AZ, a three-day weekend event at the Fairmont Scottsdale Princess resort.
For more information: www.womenoncourse.com, 703.268.5078.
About Billy Casper Golf
Founded more than 20 years ago in cooperation with the late golf legend Billy Casper, the company is the largest owner-operator of golf courses, country clubs and resorts in the U.S. with more than 150 properties in 29 states. Headquartered in Reston, Virginia with regional offices across America, BCG specializes in course and property maintenance, staffing and training, clubhouse operations, food-and-beverage, merchandising, golf instruction, marketing and public relations, special events and financial management.
Company highlights include BCG Spectrum, BCG Private and BCG Select management solutions; Buffalo Brand Invigoration Group, the in-house golf-sport-lifestyle PR, strategy development, integrated marketing, social media and design firm; BCG Ventures featuring proprietary, innovate programs like the annual “World’s Largest Golf Outing,” Women on Course and Casper Labs, the testing ground for FootGolf, GolfBoard, Billy Casper Digital network and other programming which drive engagement.
More information: www.billycaspergolf.com, 703.761.1444.
Contact:
Andy DeKeuster
Billy Casper Golf / Buffalo Brand Invigoration Group
703.891.3324
adekeuster@billycaspergolf.com
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