July 2015 – San Diego, CA – Brainstorm Golf Inc. is proud to announce the introduction of the Happy Putter, the world’s most adjustable putter.
The Happy Putter with its’ ability to adjust loft, lie angle, weight, off-set, and dexterity is the most significant advancement in putter technology in decades. With 484 potential configurations, the Happy Putter allows consumers to adjust their putters like PGA professionals for the first time based on changes in their putting strokes and playing conditions. The Happy Putter just completed its’ pilot launch and is now available worldwide for distribution. The industry has already recognized the significance of this technological breakthrough as evidenced by the fact that the company’s distribution partners already include PGA Tour Superstores, Golfsmith, Dick’s Sporting Goods, and Golf Galaxy. The Happy Putter has a suggested retail price of $280.
Brainstorm Golf’s management team includes noted industry veterans, including Vikash Sanyal. Mr. Sanyal was one of the original members of the Odyssey Golf team, and helped grow that start-up company into the number one putter in golf. Mr. Sanyal also founded Never Compromise, one of the fastest growing putters of all time, which was eventually sold to Cleveland Golf. In addition to Mr. Sanyal, Dave Cooper, the former head of operations for Titleist Golf Clubs, is Brainstorm Golf’s President and Chief Operating Officer. Among Mr. Cooper’s many responsibilities while at Titleist was the management of the manufacturing of the Scotty Cameron Putter line, so he understands that level of quality that is necessary to succeed in the premium putter category. Finally, Jeff Sheets serves as Brainstorm Golf’s lead designer. Mr. Sheets has built and designed golf equipment for over 60 major championship winners and two dozen hall of fame members. Mr. Sheets is also a successful author having written multiple books on the subject of custom fitting golfers to their equipment.
Mr. Sanyal states, “We are very excited to bring this innovative technology to consumers. It just didn’t make sense that tour players have used adjustable putter technology for decades, but consumers never had access to that technology. Golf consumers are very intelligent and we are confident they will recognize that the Happy Putter is offering them something they have never seen before and that this technology will help them perform at their highest level on the greens”.
Contact:
Kryssa Cooper
kcooper@brainstormgolf.com
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