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Callaway’s DMD Products Receive Rave Reviews From Consumers, Distributors

August 3, 2015

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GPSync watch, Eclipse, 300 laser rangefinder

MACEDON, N.Y. – Callaway Golf Company’s three new distance measuring devices continue to meet with rave reviews from consumers and distributors alike as the golf giant enters the third business quarter. The GPSync watch, the ECLIPSE GPS and the 300 Laser Rangefinder were launched at the 2015 PGA Merchandise Show in Orlando bringing Callaway back into the DMD arena.

Each one of Callaway’s three devices is equipped with a feature that sets it apart from the competition. The GPSync and ECLIPSE both display yardages to the front and back of hazards (doglegs, bunkers, water) giving the golfer enough information to layup or go for it. The 300 Laser Rangefinder has a built in PAT (Pin Acquisition Technology) mode, which allows golfers to accurately grab the flag from up to 300 yards away, ensuring accuracy even when trees and other objects are in the background.

Callaway’s sleek and stylish GPSync watch can be used both on and off the course. It is pre-loaded with more than 30,000 worldwide courses. The GPSync displays yardage to front, center and back of the green; displays yardages to the front and back of hazards (doglegs, bunkers, water), has shot distance and score keeping features, auto hole advance, 10-12 hour battery life in golf mode, 90+ days battery life in time mode, and the time and date automatically set with satellite fix. It syncs with any Bluetooth enabled device (Apple or Android) and is equipped with text/e-mail/missed call notifications, a pedometer and the ability to upload/save round scores to an app. The GPSync retails for $229.99.

“Our goal was to design a GPS watch with the look and feel of both a watch and a golf GPS device that could function well both on and off the course,” said David Witkoski, Vice President Marketing and Product Development for IZZO Golf, an official licensee for Callaway. “With the tremendous feedback we’ve received, both from buyers and consumers, we believe we’ve definitely accomplished that.”

Callaway’s ECLIPSE is a unique and versatile wearable GPS device with a clip that attaches to either end of the unit for belt or golf bag attachment. The ECLIPSE comes with more than 30,000 worldwide courses preloaded and displays yardage to the front, center & back of the green; displays yardage (front and back) to hazards (doglegs, bunkers, water); provides shot distance and score keeping features, auto hole advance, 10-12 hour battery life in golf mode, and the time and date automatically syncs with satellite fix. The ECLIPSE retails for $179.99.

“The versatile ECLIPSE’s clip can attach to either end of the GPS unit allowing you to have the correct orientation when viewing the ECLIPSE whether it’s attached to your belt or to your bag or just slip it into your pocket,” said Witkoski. “Anyway you use it, you can be sure it’s one of the most convenient, accurate golf GPS units on the market today.”

Callaway’s 300 Laser Rangefinder is sleek, compact and easy to handle measuring 4.25 inches by 1.75 inches by 1.5 inches. The Callaway 300 has a range of 1,000 yards, comes with Pin Acquisition Technology, is both water and fog proof, has 6x magnification, LCD Display, measures in yards or meters, accurate to within +/- 1 yard and comes with a carry case. It retails for $279.99.

ABOUT CALLAWAY GOLF

Callaway Golf Company creates products designed to make every golfer a better golfer. Callaway Golf Company manufactures and sells golf clubs and golf balls, and sells golf accessories, under the Callaway Golf® and Odyssey® brands worldwide. For more, please visit www.CallawayGolf.com or www.CallawayDMD.com

ABOUT IZZO GOLF

IZZO Golf is an official licensee of Callaway Golf. IZZO offers high quality technology products that help golfers lower their scores and increase their enjoyment of the game. IZZO manufactures Distance Measurement Devices, Accessories and Training Aids under the IZZO and Callaway brands. For more information call 800 456-2129.

Contact:
CORPORATE ADDRESS:

1635 Commons Pkwy

Macedon, N.Y. 14502-9191

IZZO GOLF CONTACT:

Dave Witkoski

VP Marketing and Product Development

315-986-0000 Ext. 160

dwitkosk@izzo.com

MEDIA CONTACT:

Golf Marketing Services

Mike Leonard, 407-347-7244

mike@golfmarketinginc.com

Holly Geoghegan, 321-303-9684

holly@golfmarketinginc.com

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