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Catch The 54 Buzz With Mr. 59 And Mr. 54

August 7, 2015

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Allen Geiberger Sr. and Allen Geiberger Jr. to host C54 selfie booth

at PGA Fashion & Demo Experience

FOR IMMEDIATE RELEASE- 54. The perfect score. Is it even possible? One person who may reply ‘yes’ is Allen Geiberger Sr., coined as “Mr. 59” for being the first player in history to post a score of 59 (-13) in a PGA Tour-sanctioned event. Geiberger will attend the PGA Fashion and Demo Experience as part of TEAM54 together with his son, Allen Geiberger, Jr., who has been partnering with the company for two years. Allen Jr. has been quickly acquiring the nickname “Mr. 54” for his affiliation with the brand in its catalogs and other business endeavors. Allen Jr. plays golf professionally and recently won The Butler Cup, topping off the win with a hole-in-one. It must run in the family.

CHASE54’s pursuit has been in the family for generations, as the company has been manufacturing apparel for 30 years. The company supports the notion that while perfection may be out of reach; the pursuit is well worth the effort. C54 integrates the greatest fabrics and latest technologies to design the most striking styles and push closer to perfection with each and every garment produced.

“We couldn’t be more thrilled to bring Mr. 59 to Las Vegas as part of our CHASE54 family,” says Lulu Faddis, Creative Director and Chief Designer for CHASE54. “Both of the Geibergers represent the ultimate pursuit. All numbers aside, these great men align with the integrity of the CHASE54 brand and truly live their lives for the pursuit,” she adds. “Allen Sr. and Allen Jr. represent the generations of golf, a strong legacy and the fresh energy to carry the pursuit forward,” she says. “It’s an honor to dress these guys in CHASE54,” Faddis concludes.

ALLEN GEIBERGER SR. & ALLEN GEIBERGER JR. AT CHASE54 BOOTH #821

Meet the man behind the 59 and the man in front of the 54 lens.

1. VISIT THE BOOTH

2. SNAP A SELFIE WITH MR. 59 & MR. 54

3. GET AN AUTOGRAPHED PIECE OF GOLF HISTORY

4. GET A CHASE54 KOOZIE & FEDORA HAT

5. SAMPLE A BUZZ BOX

SELFIE BOOTH HOURS OF OPERATION

Tuesday, 8/18: 8:30a – 11a, 1-2:30p, 4:30 – 6p

Wednesday, 8/19: 9-11a, 1-3p

For more information on CHASE54 and, visit www.chase54.com or contact Amy Yanda-Lee- Marketing & PR Director – amy@chase54.com or 877-718-2121 X801.

ABOUT CHASE54: Based in New York and with a design room and showroom in La Quinta, CA, Chase54 is a lifestyle brand created by golfers for golfers and beyond. Founded and backed by 30 years of garment manufacturing excellence and more than 400 million garments produced, Chase54 offers golf apparel for both men and women with phenomenal styling and superior fabrics, all at an affordable price. To learn more about the brand, visit www.chase54.com

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