SAN FRANCISCO, CA. – STATE APPAREL announced today plans to exhibit at the 2015 PGA Fashion & Demo Experience, Aug. 17-19, in Las Vegas and debut their “Digital Collection”, inspired by the company’s roots in web-centric San Francisco and our increasingly connected lives on and off the course.
“The “Digital Collection” takes elements from our web-connected lives and reduces them to the most basic building blocks, manifesting in energetic monochromatic looks in primary colors and pixelated all-over prints that will bring a sense of irony to a summer of selfies on the golf course,” said Jason Yip, Founder and CEO of STATE APPAREL. “We tie it all together with smart and thoughtful details.”
The palette for the collection is centered on primary colors like royal blue, red & yellow. With the addition of some neutral tones, buyers and consumers can work with a variety of color stories and bold or subtle looks across a variety of polo styles, pullovers, shorts, and pants.
The collection incorporates STATE APPAREL’s functional and innovative wiping layers into shirts and pants for cleaning hands, clubs and golf balls, with slight modifications for Spring and Summer playing conditions. These are truly useful and stylish garments for any Summer golf marathon.
“As a new, unique, and innovative golf clothing company, we’re excited to showcase and share our brand and collection at the PGA Fashion & Demo Experience. The show, like our clothing, is the perfect blend of fashion and function. This is a great opportunity to get our products in the hands of industry leading retailers, media, and instructors, so they can fully understand the perspective and value we bring to the game,” said Jason Yip, Founder and CEO of STATE APPAREL.
About STATE APPAREL
STATE APPAREL designs and manufactures patent pending, functional, and high performance golf-wear that transforms clothing into equipment. STATE APPAREL uniquely incorporates wiping layers into golf pants and shirts for cleaning a golfer’s hands, clubs & golf ball, for an on-the-spot and efficient solution to golf’s persistent problem of water and dirt. The company was founded in 2013, intent on reinventing golfwear and equipping every golfer’s pursuit of mastery. Garments are made in San Francisco, California. More information available at www.stateapparel.com
About the PGA Fashion & Demo Experience
The 2015 PGA Fashion & Demo Experience, Aug. 17-19, in Las Vegas, is a golf merchandising, product testing and professional education event, exclusively for golf industry professionals and golf lifestyle apparel retailers, presented in a modern, sophisticated setting. Co-located with multiple fashion trade shows during Las Vegas Fashion Week, PGA Professionals and buyers have an exceptional apparel and accessories showcase while sourcing a wide breadth of golf products. The event is organized by the PGA of America and PGA Worldwide Golf Exhibitions. Additional details and registration are available at www.pgalasvegas.com.
Contact:
STATE APPAREL: JASON YIP, (415) 244-4145, jason@stateapparel.com
PGA Worldwide Golf Exhibitions: Sherry Major, (716) 662-3855, smajor@reedexpo.com
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