“Research is formalized curiosity. It is poking and prying with a purpose”
– Zora Neale Hurston)
ASIAN GOLF PROFILES – the first-ever serious market research undertaken on the Southeast Asian market. In itself, it is a monumental undertaking. The findings of this extensive three-month on-line market research is epiphanic in the data and trends that it has unearthed.
ASIAN GOLF PROFILES offers the golf industry a first-time peek at golfers in Southeast Asia insofar as their demographics and psychographics are concerned. Never before has any sector of the golf industry in this region or for that matter in the world, had such an intimate insight to who the Southeast Asian golfer is.
Now, with ASIAN GOLF PROFILES, this is all possible. Just imagine, 45 revealing data fields of information that is vitally essential to effectively market to golfers in Southeast Asia.
Here’s a sneak peek at some key findings:
• Annual Income – Over 48% have annual incomes in excess of US$100,000 and of this, more than 13% earn more than US$200,000 and above.
• Home Ownership – Over 84% own their own homes (bungalows, semi-detached, terraced and condominiums).
• Super Car Ownership – Porsche is the super car of choice with over 58% ownership.
Need we tell you more?
ASIAN GOLF PROFILES will be introduced to the golf industry during a soft launch exercise at the 2015 Asia Pacific Golf Summit on October 14-15. It will go on sale after October 31 and will be available from www.cmaa-asia.com
Meantime, if you have not registered to attend APGS 2015, there’s still time to act. Registration is open until October 10, 2015.
Registration is Now Open! Act NOW and book your seat to what promises to be the best knowledge and business summit on golf.
On-line booking to attend APGS 2015 is now open at:
https://secure.golfconference.org/event/asia-pacific-golf-summit-2015
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