FOR IMMEDIATE RELEASE – CHASE54, the evolving apparel brand named for the pursuit of the perfect score in golf, announces the continued expansion of its signature DryFuze® technology, now featured in more than 90% of its styles, including polos, shorts, pants and some of its mid-layering pieces for men and women. The new apparel is available online in the Spring 2016 Collection. With the weather heating up, DryFuze keeps golfers looking and feeling cool, with its signature moisture wicking qualities. Premier fabric transports moisture from the skin to the clothing’s exterior.
“Because we have scientists in our labs constantly pushing innovation and quality, we are always improving our DryFuze® technology and rolling it into more styles,” says Lulu Faddis, Chief Designer and Creative Director for CHASE54. “We believe DryFuze will become a household fabric name in the future,” she adds. “DryFuze is not just for polo shirts anymore…golfers demand ultra-performance when wearing a layering piece or even in their bottoms,” she adds.
In addition to the rise of the technology, DryFuze® is making its way into more serious golfers’ game, turning out more wins wearing CHASE54. Making just his second career start on PGA Tour Latinoamerica, Derek Rende won the Lexus Panama Classic wearing CHASE54. “It was an amazing week when I got the win in Panama. It’s a great start to the year and I couldn’t be happier to be a part of the CHASE54 team,” says Rende.
Also sporting CHASE54, Long Drive Champion Trent Scruggs won the East Coast Classic in South Carolina making it his third straight win on the Independent Tour. “It was a great way to start the year off with a win and a new career long of 450 yards,” says Scruggs. “I want to thank CHASE54 for giving me the best clothes and I can’t wait for the next event,” he adds.
“In the warmer climates, we want golfers to be able to focus on their game and DryFuze empowers them to do that,” Faddis says. “Seeing players wearing C54 for a win is a win for us too, when it comes to performance technology,” she adds.
For more information on CHASE54, visit www.chase54.com or contact Keely Pemberton, Marketing & PR Coordinator – keely@chase54.com, 970.302.8110
ABOUT CHASE54: Based in New York and with a design room and showroom in La Quinta, CA, CHASE54 is a lifestyle brand created by golfers for golfers and beyond. Founded and backed by 30 years of garment manufacturing excellence and more than 400 million garments produced, CHASE54 offers golf apparel for both men and women with phenomenal styling and superior fabrics, all at an affordable price. To learn more about the brand, visit www.chase54.com
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